The Role
Wpromote is looking for a sharp Social Media Associate Manager to join our Paid Social team to help manage scalable direct-response Facebook advertising campaigns for a small number of exciting clients. We're looking for someone who's whip-smart and knows how to get results while having fun along the way. If we could describe the perfect candidate for this role, words like analytical, strategic, proactive, conversion-focused, and hustler come to mind.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek's Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what's possible in marketing.
We offer:
- Half-day Fridays year round
- Unlimited PTO
- Extended Holiday break (Winter)
- Flexible schedules
- 100% paid parental leave
- 401(k) matching
- Medical, Dental, Vision, Life, Pet Insurance
- Sponsored life insurance
- Short Term Disability insurance and additional voluntary insurance
- Annual Class Pass Credits and more!
Compensation
The anticipated annual salary for this role will range from $58,000 - $70,000, based on a variety of factors unique to each candidate, including skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and the respective state's salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits (listed above).
Location
- This position may be performed remotely in most states within the US, with some exclusions
- While this position is remote-friendly, preference will be given to candidates based in Los Angeles, Chicago, and NYC
- This position is not eligible for immigration sponsorship
Important Notice: Beware of Job Scams
Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.
You Will Be
- Fully managing paid social campaign set-ups, ad builds, ad trafficking, and QA across all major social platforms (Facebook, Instagram, Pinterest, LinkedIn, Snapchat, TikTok, Reddit)
- Presenting reporting insights to internal stakeholders and clients
- Analyzing and reporting on relevant social media KPIs that help inform next step recommendations
- Analyzing creative on a regular reporting cadence, surfacing insights, and developing recommendations for creative iteration and testing
- Researching new audiences, ad units, and platforms for expansion and media diversification
- Responsibly pacing client budgets to hit daily, weekly, and monthly targets that align client media plans
- Collaborating with internal teams to create a social media strategy that integrates with other digital media channels (email, PR, SEO, paid search, content marketing, etc.)
- Ideating and writing impactful ad copy that is tailored to each client and adheres to their specific guidelines for brand voice
- Staying on top of the latest social media trends, social platform education, and client industries and presenting these findings in department meetings and to clients
You Must Have
- 2 years of experience working in paid media advertising comprising of media planning/buying and/or paid social within an agency/client environment
- Two or four year degree in business, marketing, or related discipline
- Experience developing, optimizing, analyzing, and reporting on paid campaigns on social platforms (Meta, Snap, TikTok, Reddit, Twitter, Pinterest, etc)
- Strong knowledge of Facebook Ads Manager
- Familiarity with Google Analytics
- Facebook Blueprint Certification preferred
- Solid knowledge of MS Excel and Powerpoint applications, Google work products, and other common business tools
- Slack and Asana a plus
- Continually seek innovative and breakthrough ideas, approaches, and solutions
- Creative and analytical skills with the ability to take direction well, learn/develop new skill sets, problem solve, and take on new challenges while paying strong attention to detail
Equal Opportunity Employer
Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.
