Sr. Manager, Paid Search

Digital Matter • Full-time • New York, New York, United States • $105k - $112k / year • 1w ago

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The Company

Digital Matter is a technology-first, data-led, integrated marketing and media consultancy. Headquartered in New York, Digital Matter provides consulting and services in the areas of business transformation, privacy-first data strategy, and integrated media buying.

The Role

We are currently looking for a strategic, analytical Senior Manager of Paid Search to manage and optimize search, display, and shopping campaigns across a portfolio of consumer and retail clients. You will help enhance our overall search strategy by identifying areas of opportunity to automate and innovate current processes and strategies.

Responsibilities

Manage execution and performance of search, shopping, display, and video advertising campaigns through the full account management life cycle.
Serve as a supporting player in kick-off meetings, client relationship management, ad-serving, tech stack implementation, campaign optimization, and quarterly business planning.
Help to support and grow relationships with client-side stakeholders to ascertain business needs and craft the best strategic and tactical approach.
Partner cross-functionally to assist with proposal responses, technical demos, and marketing efforts.
Remain current with industry trends, continually leveraging new tools and industry best practices to boost efficiency and effectiveness of campaigns.

Requirements

3+ years of in-platform experience in Google Marketing Platform, Google Ads, and Microsoft Ads.
Management of $500k+ monthly spend budgets
Excellent consultative approach when developing and managing business relationships.
Detail-oriented, able to multitask in a fast-paced environment, extremely organized, analytical, and intellectually curious.
Strong data analysis abilities (VLOOKUPs, pivot tables, and statistical analysis).
BA (Bachelor of Arts) or equivalent in Business, Marketing, or related field.