Summary
Fanatics Collectibles is looking for a Director of Social Media for our growing Marketing & Media team. We are seeking a highly motivated and experienced individual who is passionate about all things social media and has a proven track record in team leadership, strategy setting, and applying unique ideas to grow audiences and brand affinity. As the Director of Social Media, you will be the right hand to the VP, Social Media and oversee, manage, and develop strong strategic recommendations on the day-to-day implementation of the social media strategy across Fanatics Collectibles brands and platforms (Topps, Bowman and more).
What You Will Be Doing
- Developing strong strategic plans and recommendations for various product launches, events and major sports moments
- Developing and implementing innovative and engaging social media campaigns to enhance audience interaction and grow account following
- Partnering with Content and Production teams to execute video and still image content ensuring cohesive and timely social media coverage
- Analyzes social media metrics and trends to optimize content performance and make recommendations for future strategies
- Collaborate cross-functionally to execute social-specific content and campaigns to support brand and company objectives
- Lead and mentor a team of social media managers, providing guidance, feedback, and fostering a collective and creative work environment across the team
What You Will Bring
- 10+ years' experience in high-pace environment with a high-profile brand
- Inherent understanding of internet culture, social demographics, how to build community, and know how to show up in social in an authentic way
- Proven ability to manage timelines, lead high-performing team and scaling high volume of engaging posts
- Experience influencing marketing and product leaders and collaborating across multiple teams
- Must have a proven track record of growing large followings
- Ability to work autonomously while taking direction from leadership
- Exceptional communication skills, including written, editing, verbal and presentations
- Passionate about sports and consumer brands and knowledge of the trading card and collectibles space
- Able to travel as needed; work flexible hours/days of week and weekends
Salary Range
The salary range for this position is $168,000- $210,000, which represents base pay only and does not include short-term or long-term incentive compensation. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training.
Job Offer Security
Ensure your Fanatics job offer is legitimate and don't fall victim to fraud. Fanatics never seeks payment from job applicants. Feel free to ask your recruiter for a phone call or other type of communication for interview, and ensure your communication is coming from a Fanatics email address (including @collectfanatics.com). For added security, where possible, apply through our company website at www.fanaticsinc.com/careers
About Us
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
About The Team
Fanatics Collectibles is a leading licensor, producer, designer, and seller of physical and digital trading cards, sports memorabilia, and other digital assets for entertainment and sports properties globally, as well as a manufacturer of physical and digital trading cards. It has secured exclusive licensing arrangements with major national professional sports leagues, including the MLB, NFL and the NBA, and related players associations, to produce physical and digital trading cards and other collectibles.
Fanatics Collectibles also has partnerships with a number of individual international sports teams and leagues, as well as owners of other entertainment properties granting similar exclusive rights. Fanatics Collectibles recently announced Fanatics Live, expected to launch later in 2023, which will focus on transforming the digital shopping experience through personality-driven content and entertainment.
