About OMD
We are OMD, Adweek's Global Media Agency of the Year in 2020. We are the world's largest media network with more than 12,000 people working in over 100 countries. As the world grows with opportunities, the key is reacting to them, by making better decisions, faster - combining innovation, creativity, empathy and evidence to help them move faster, reach further and take smarter risks every day.
We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.
Core Principles
- Dynamic diversity. Bringing diversity of perspective, skillset, and background, as well as the mix of ages, genders, ethnicities, skillsets & backgrounds.
- Radical collaboration. Connecting a diverse group of people through instinctive structures, skills and mindsets.
- Rapid prototyping. Fostering a mindset of curiosity in which our people are always building, testing, evolving and retesting hypotheses. All of which is underpinned by a commitment to total transparency.
Required Experience
- 3-5 years of work experience; recent and proven experience in programmatic execution/planning and activation required – For this one we only look for candidates with 5+ years of experience
- Proven experience in successful deployment of programmatic campaigns to hit multiple client objectives
- Experience in nuanced products and processes, such as SPO and Programmatic OTT
- Successful client-facing experience as well as experience with managing external partner relationships
- Advanced understanding and experience with Ad Trafficking/CRS documents (DoubleClick specific)
- Experience optimizing programmatic campaigns across DSP, SSP, DMP, and Ad Serving platforms
- Strong Inventory Curation POV's and proven track record; experience with troubleshooting/auditing private inventory deals through PMPs and/or PG
- Negotiation skills for planning efficient data and inventory deals with publisher partners
- Confident in analyzing and acting on marketing data
- In depth knowledge of the online advertising industry including ad technology solutions; RTB, DSP's, SSP's, advertising/publisher ecosystems, data privacy
- Los Angeles based candidates, hybrid 3x/day week in office
Role Description
The Manager, Digital Activation is expected to employ and continually define state-of-the-art techniques in the online marketing industry through their deep understanding of digital technologies, a passion for using data to inform creative problem solving. They must possess excellent active listening skills to understand client needs and translate those needs into campaign objectives.
Role Responsibilities
- Help to deliver the clients business objectives through digital tactics rooted in data & insights
- Serve as the day-to-day liaison between the client, account team, and the digital media community
- Build and maintain strong relationships with the media vendor community to ensure that our plans are the most innovative in the industry
- Steward media plan development and implementation, including ongoing and insightful performance reporting and optimization recommendations to maximize return on investment
- Interpret strategy & business objectives through a digital lens
- Lead a team of associates who would lean on their manager for guidance, team growth, support etc
Compensation and Benefits
Compensation Range: $90,000—$95,000 USD
Benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.
Work Arrangement
This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.
Equal Opportunity Employer
OMD is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
