Job Description
We’re looking for a Senior Performance Marketing Manager focused on growth to drive and optimize marketing performance for Sage Intacct in North America's Not-For-Profit vertical (our leading vertical!). This role centers on analyzing and optimizing multiple marketing channels by identifying and addressing funnel gaps. You’ll work closely with Product Marketing and Sales teams, using data insights to make impactful decisions that enhance conversion rates and drive growth across channels.
To succeed in this role, you’ll need to be a data-driven problem solver with strong communication skills and a hands-on approach to getting things done. If you're ready to make a measurable impact, this is your opportunity to elevate our growth strategy and marketing performance.
Who is Sage?
Sage helps small to medium-sized businesses, the backbone of our economies, to knock down barriers and succeed with AI-powered accounting and financial management software. Knowing that 3.5M+ of our global customers depend on our solutions, motivates us to keep innovating so they keep growing. Sage Copilot for Sage Intacct is a prime example.
What’s in it for you?
- You'll get to test and expand your skills at a stable, global SaaS company, contributing to products voted #1 in customer satisfaction for 10 consecutive years.
- Grow your international professional network by collaborating with globally diverse, customer-centric teams that are committed to innovation, boldness, and effectiveness.
- Enjoy a working environment that embodies our values (Human, Trust, Bold, Simplify), supports work-life balance, and prioritizes giving back to our communities via our Sage Foundation.
Location
Hybrid; 3 days of in-office collaboration from our new Atlanta office (619 Ponce - March 2025).
Minimum Qualifications – Is this you?
- 5 years of experience in Performance or Growth Marketing.
- Channel Expertise: Skilled in paid search, SEO, content syndication, email marketing, SEM, and experience collaborating with SDRs.
- Data-Centric: Strong analytical skills with proficiency using Salesforce and PowerBI for data analysis, performance tracking, and reporting.
- Metrics-driven: Focused on achieving key performance indicators like MQLs, SQOs, and QVs, ensuring all channels contribute to business growth and team objectives.
- Problem-Solver: A proactive approach to solving challenges and optimizing performance without an ego—you’re focused on getting things done and driving results.
- Collaborative Approach: Highly effective in a matrixed environment, you align closely with Product Marketing Managers (PMM) and Sales teams, fostering strong partnerships to drive unified results.
- Communication Skills: Effective communication skills, with the ability to convey data insights and recommendations.
Key Responsibilities
- Drive cross-functional programs, aligning product, sales, and marketing teams around a cohesive, vertical strategy.
- Manage the lifecycle of initiatives, from ideation to execution.
- Champion process optimization and workflow standardization to enhance the performance of the marketing engine.
- Conduct regular cross-functional meetings to track progress, address bottlenecks, and implement adaptive strategies.
- Serve as a liaison, providing clarity and direction to ensure seamless integration of various products into our market approach.
- Review funnel metrics, identify gaps, and forecast the performance of future initiatives.
Benefits?
We have plenty.
- Competitive annual bonuses.
- Comprehensive health, dental, and vision coverage.
- 401(k) retirement match (100% matching up to 4%).
- 32 days paid time off (22 personal days & 10 national holidays).
- 18 weeks of paid parental leave (offered 1 year after the start date).
- Work Away Program: Opportunity to work & play for 10 weeks from another country (Sage-approved list).
- Sage Foundation: 5 days paid yearly to volunteer.
- $5,250 tuition reimbursement per calendar year starting 6 months after the hire date.
- Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually).