Company Description

Who We Are We’re purpose-driven. With every ride, we aim to redefine health and happiness. It’s all about being more than a workout: SoulCycle is a mind-body-soul experience, built on community, love, respect, acceptance, and a lot of fun. It comes to life through the ride, the relationships, and the unparalleled hospitality. And all of that comes from our people. Join us—we’d love to have you.

Our Mission To foster an open, diverse, & inclusive community—while embracing each unique individual exactly as they are. We empower each other by listening with an open mind, finding ways to learn and grow together, and always nurturing a sanctuary of trust. To make a real, lasting impact, we’ll work nonstop to embrace and create change. Because nobody is equal until everyone is equal.

Job Description

SoulCycle is seeking a detail-oriented Growth Marketing Associate to join our team. The ideal candidate will have at least one year of experience in digital marketing. As a Growth Marketing Associate, you will play a crucial role in enhancing our customer engagement strategies, analyzing data, and supporting the overall digital initiatives to deliver an exceptional experience to our community.

Key Responsibilities

Customer Data Management: Assist in managing and maintaining the CRM database, ensuring data accuracy and integrity.
Segment and analyze customer data to identify trends and insights.
Campaign Execution: Assist in the planning and execution of automated and one-off CRM campaigns across multiple channels (email, web / app, and SMS).
Monitor campaign performance and provide actionable insights for optimization.
Reporting and Analysis: Analyze campaign results and customer data to measure effectiveness and inform future strategies.
Provide recommendations based on data analysis to improve CRM processes and customer experience.
Collaboration and Communication: Work closely with the field and marketing teams to ensure alignment on CRM strategies and initiatives.

Qualifications

Bachelor’s degree in Marketing, Business, or a related field.
At least one year of experience in growth, performance, digital marketing, or a related field.
Strong analytical skills with the ability to interpret data and generate actionable insights.
Proficiency in CRM software (e.g., Braze, Klaviyo, etc).
Excellent communication and interpersonal skills.
Detail-oriented with strong organizational skills and the ability to manage multiple tasks simultaneously.
Passion for wellness, fitness, and the SoulCycle brand.

Salary

$70,000 - $85,000

This position reports directly to

the Director of Marketing

SoulCycle Inc.

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Growth Marketing Associate