Description
Position at GroupM
We are continuously on the lookout for talented individuals passionate about digital media and advertising to join our Media Activation team. If you have anywhere from 3 to 10 years of experience and excel in areas like Search, Social, Display, and Video advertising, we would love to connect with you.
About the Role
The Media Activation team is at the core of crafting and executing innovative advertising campaigns across various channels, including Search, Social, Display, and Video. By combining strategic insights with technical expertise, the team ensures exceptional channel performance and maintains strong supplier relationships.
Key Responsibilities:
- Plan, execute, and optimize SEM, Social, and Display campaigns to meet client goals.
- Provide actionable insights through regular reporting and data analysis.
- Ensure compliance with best practices and maintain data integrity.
- Build strong client relationships and act as a key channel expert.
- Collaborate with publishers and internal teams to streamline processes.
- Drive strategic campaign recommendations and implement testing plans.
- Lead end-of-period reviews and contribute to process improvements.
- Manage and mentor junior team members to ensure their development.
What We’re Looking For:
We’re keen to connect with individuals who exhibit the following skills and attributes:
- A Bachelor’s degree in Media, Advertising, or a related field is preferred.
- A strong passion for digital media, with keen interest in online advertising trends and technologies.
- Proven analytical and critical thinking skills, especially in quantitative analysis.
- Native/Fluent Japanese and English language skills, both written and verbal.
- Proficiency in Microsoft Excel and other data tools is a plus.
- Flexibility to adapt to changing priorities and meet evolving goals.
- A collaborative spirit and dedication to delivering excellence in every project.
Why Join Us?
By joining our Media Activation team, you’ll have the opportunity to work on impactful campaigns for leading clients, sharpen your expertise in digital media, and grow your career in a dynamic, forward-thinking environment.
More about GroupM
GroupM is the leading global media investment management group serving as the parent to WPP media agencies including Mindshare, EssenceMediaCom, Wavemaker, and GroupM Nexus, each global operations in their own right with leading market positions. GroupM’s primary purpose is to maximize the performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, and proprietary tool development.
About Japan
Japan is both the world’s third-largest media market and third-largest e-commerce market. As one of the first markets to develop a full mobile e-commerce ecosystem circa 2001 to 2002, Japanese digital consumers are experienced and discerning; digital marketing campaigns are sophisticated, multi-layered labor of love. While growth is lower in this mature market, e-commerce is projected to increase by 12% in 2016, 11% in 2017 – emerging technologies are driving substantial growth. Programmatic spend across all devices has seen a 156% increase between 2012 and now, with mobile Programmatic spend expected to grow 174% between now and 2017. If you want to excel in a mature, refined media advertising atmosphere and reach savvy consumers with equally-savvy media plans, Japan is the place to be.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.
Discover more about GroupM at www.groupm.com
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