Description
Position at GroupM
GroupM is looking for a Digital Lead who will be part of Digital department and will be responsible for the digital planning process.
The ideal candidate has a strong knowledge of the digital disciplines (search, display, video, mobile, social), is able to manage different campaign typologies (generally with awareness, performance, data driven), has a proven understanding of trafficking processes, biddable and programmatic, and previous experiences in media agencies.
A natural predilection for numbers, hands-on attitude, great curiosity and ability to get involved will complete the profile.
Responsibilities
- Ensure the correctness and efficiency of planning processes
- Ability to manage and coordinate resources ensuring their field training
- Implementation of the strategy and timely media plan delivery
- support the client’s needs with a daily relationship
- Maintain and report periodically about achieved results
- Pre and post-campaign analysis
Requirements
- Proven experience of account management with client’s media supervisors and managers;
- At minimum 5 years of experience in Digital Media Planning;
- Degree or equivalent culture;
- Fluent English (this requirement will be tested);
- Proven knowledge of all digital technique/platforms (i.e. adserver, analytics, tag management, retargeting, …).Knowledge of biddable, programmatic and performance will be considered a plus;
- Accuracy, precision, attention to detail ;
- Ability to training teams;
- Proactivity and ability to find creative and unconventional solutions.
Location
Wpp Campus in Milan (plus the option for hybrid working) We are proud to have a team made up of individuals from diverse backgrounds, experiences, and identities. We believe that this diversity is a strength . This position is also dedicated to people belonging to Categorie Protette ex l. 68/99
