Company description
Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.
OverviewSr. Copywriters at Razorfish are as insightful and conceptual as ever—identifying real human truths and finding interesting ways for brands to bring them to life. And we’re doing it with more and more ease. Our ability to interpret feedback is stronger, and we’re mastering the craft of details; writing with a clear tone of voice.
While we’re still a major force of idea generation, our Creative Directors are beginning to entrust us with responsibilities beyond brainstorms, creative decks and copywriting alone. We’re leaning even more into the production of our ideas: voiceover sessions, casting specs, editing, music searches and connecting the dots between mediums in 360 campaigns.
This specific Sr. Copywriter will be sitting within the B2B workstream for a major financial client and will spend the bulk of their time concepting and creating interesting, engaging content for internal and external distribution across various channels. Some days the focus will be witty shortform banner ads, some days will be business-focused longform site content... but no days will be boring.
We roll up our sleeves to get to the idea—then tinker and toil til it’s just right.
PLEASE NOTE: This role is intended to be a hybrid role requiring onsite engagement at our Los Angeles office an average of 3 days/week and candidates local to that market will be prioritized. Highly qualified candidates from other US-based locations who are willing and able to work PST hours may also be considered. Note that hybrid engagement may be required for candidates who are local to a city where Razorfish or Publicis Groupe has a physical office location.
- Concept, draft, and deliver fun, interesting, engaging B2B-focused content across a variety of channels including site, mobile, social, print, internal/external comms, blogs, and who knows what else
- Work within existing content calendars and help to craft new ones based on shifting client and campaign needs
- Edit, proofread, and update content based on client or internal feedback
- Understand a brand's voice and apply that voice to craft smart, accessible content
- Support the larger creative team in brainstorming sessions and concept creation
- Partner with cross-functional teams to deliver consistent, brand-appropriate messaging and concepts across multiple channels
- Complete research projects and other day-to-day requests
- Stay up to date on current and latest industry trends
Qualifications- Bachelor's Degree in English, Journalism, Creative Writing, or Marketing strongly preferred; work experience or portfolio school may be substituted
- 5+ years of professional copywriting experience, preferably at an advertising agency or on an in-house marketing team
- Experience working alongside the financial industry or similar regulated industries is a plus
- An understanding of the nuances, differences, challenges, and complications of working on B2B-focused content relative to campaign-driven, B2C ad copy
- Experience creating both long- and short-form digital-first B2B content, copy, and communications across a variety of internal and external channels
- Experience writing web copy for a specific brand including hero headlines, engaging web content, interesting blog posts, and similar brand copy
- An understanding of how different forms of written content integrate into a larger marketing campaign strategy
- Experience developing content consistent with brand voice, tone, and intended messaging
- Experience collaborating with a cross-functional team to develop best-in-class marketing campaigns and messaging for a brand
- Outstanding communication skills, both written and verbal
- Portfolio that demonstrates conceptual thinking and a focus on digital-first, integrated B2B content
- Awareness and understanding of the current digital marketing landscape
Additional informationThe Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
- Paid Family Care for parents and caregivers for 12 weeks or more
- Monetary assistance and support for Adoption, Surrogacy and Fertility
- Monetary assistance and support for pet adoption
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
- Tuition Assistance
- Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
- Matching Gifts programs
- Flexible working arrangements
- ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
- Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All of your information will be kept confidential according to EEO guidelines.
Compensation Range: $79,990-$120,450 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 01/10/2025.
