Description

Salary $120,000 - $150,000

Welcome to The Marketing Practice. We're not just an agency; we're the trendsetters in the integrated era of B2B, armed with a global team of 300+ B2B specialists ready to unlock your potential. Our clients include the biggest names in the tech universe. We're talking partnerships with the trailblazers and the disruptors - working with them across the entire funnel to achieve the kind of growth that turns heads and wins awards.

We thrive on identifying, recruiting, and nurturing talents and you're next on our list! We trust you to manage your own time, we help you amplify your skills and create a career that not only defines success but reflects the genuine joy of mastering your craft.

What we are looking for

The Strategy Director is a highly experienced member of the team responsible for:

Leading a Portfolio (multi-disciplinary team focused on a core set of clients) in line with TMP’s business/client goals from a strategy perspective
The subsequent oversight of quality delivery for projects delivered for the Portfolio’s clients
‘Growing the Portfolio’ - the development of clients and individuals within the Portfolio
Building senior client-side relationships around Strategic thinking

What you will do

Craft world-class, effective work (60%)

Act as a trusted consultant to clients and colleagues, collaborating internally and externally with senior clients and agency partners to provide strategic guidance and direction for marketing that solves business challenges.
Shape client projects/needs
Make sure the work we deliver to clients consistently exceeds their expectations.
Set the direction for client engagements by framing complex challenges, crafting effective strategies, analyzing data, finding what’s most useful, and delivering tailored recommendations to meet their marketing objectives.
Build and maintain relationships with our most senior client stakeholders, such as senior marketing leaders, sales leads, and product/proposition experts.
Onboard new clients and collaborate across disciplines with TMP teams to bring new accounts into an understanding of the TMP processes and practices.
Oversee broad program discovery, definition, and development based on a strong background in planning integrated campaigns across a variety of marketing channels.
Lead senior and/or ‘critical for client success’ workshops with our clients’ senior marketing and sales teams, to inform the strategy and review/refine program performance
Key Strategy resource for prospective client’s RFPs

Get the best out of the Portfolio, Strategy Team, and wider TMP (25%)

Lead Strategy’s role in the Portfolio, treating it as if it was its own Business Unit and managing the needs/concerns of individuals within the Portfolio
Act as an authority to ‘bounce-off’ for members of the Portfolio, offering suggestions and potential approaches and solutions to challenges by drawing upon your experience and inventiveness.
Lead and collaborate with other members of the TMP and Client team to elicit best-in-class strategy, program development, creative, execution and data/analytics to drive client’s success

Develop our Strategy team’s proposition and reputation (15%)

Strengthen Strategy’s proposition by evaluating tools/methodologies (eg insight tools), and looking at how we monetize propositions and services
Create thought leadership around our strategy work and deliverables.
Invest time to develop new commercial propositions that can drive new conversations with (new) senior client stakeholders
Mentor and collaborate with TMP team members, sharing best practices and ideas to support their growth and consistently deliver exceptional work that exceeds client expectations.

Requirements

Skills & Experience

You’re naturally curious, and you find B2B marketing fascinating
You have extensive strategy experience across the B2B marketing spectrum, including ABM, Demand Generation, Brand, Channel Partner Marketing, Communications Planning, and Analytics. You will be a go-to expert in at least one of these areas.
You’re just as happy being the sole Strategist on a project as you are collaborating with other Strategists
You show up with confidence and composure in front of CEOs and interns
You’re keen to learn TMP processes and B2B marketing best practices to allow you to shape the next steps, suggest resources, defend and clarify approaches and convincingly speak to clients across marketing sales, presales and other broader business contacts.
You’re proactive in identifying and acting on opportunities to develop our strategy proposition, through new tools, ways of working and solutions.
You’re the kind of person our most senior marketing and business contacts can chew the fat with when discussing the latest trends and B2B marketing best practices, TMP’s approach and ethos.
You can think fast. At a moment’s notice, you can sketch out our position in key areas (including all our different areas of delivery) and offer enthusiasm or healthy skepticism where it is due.
You’re a problem solver and ‘fixer’. You should be able to think in systemic terms, not just ad hoc problem-solving. You can spot process faults, cross-departmental challenges and skill gaps in the business when they become apparent, and you’re happy to help fix them.
You have 10 years of experience directing teams and leading marketing strategy.
You get complex B2B Sales and Marketing, the ICT and Professional Services industries.
You can run a workshop that delights a range of people across Marketing, Sales and Product, so they walk out of the room looking forward to what happens next.

Benefits

What we offer in return:

Medical, dental, and vision insurance: Health is a priority worth investing in. We empower every employee to take charge of their health by providing comprehensive medical, dental, and vision insurance so they can perform at their best ability.
Pre-tax flexible spending account (FSA) – healthcare, dependent care, and transit available: We are committed to saving you money as we provide high-quality healthcare that is as flexible and diverse as our team.
4% 401(k) contribution with no vesting period: We are invested in our employee’s careers. Each individual has the opportunity to build a future for themselves through a 401k, and we see that as a success for the company as well.
Plentiful paid time off: Each employee has the freedom to choose how long they want to be away from work. We recommend at least 20 days of PTO, so employees can fully rest and avoid burnout.
Sick leave (15 days annually): Illnesses are taken seriously at The Marketing Practice. We provide 15 days of sick leave so employees can take their time to make a full recovery before returning to work.
Holiday shutdown (December 26th - 29th): As the whole company shuts down for a few days, you can celebrate the holidays with loved ones.
Parental leave:
- Primary caregiver: 12 weeks full pay and then 12 weeks 50% pay
- Secondary caregiver: 12 weeks full pay
Access to Unmind: Our well-being platform, including access to therapists and coaches
Employer-funded life, AD&D & disability insurance: The Marketing Practice offers all employees life and AD&D insurance and makes sure you and your loved ones are protected in times of need.
Company getaways: Whether it is a local office holiday party or a full-blown international trip, we believe in bonding through quality time spent together as a team.

We are currently eligible to hire within these US states:

CA, CO, FL, IL, NY, TX, and WA.

Diversity equals increased creativity, which equals better results for all. We’re committed to equality of opportunity and applications from all individuals are encouraged. If you have a disability or additional need that requires accommodation, please don’t hesitate to let us know.

The Marketing Practice

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Strategy Director