Job description

Do you want to help revolutionize healthcare?

Theia is a mission-first-oriented software company that is democratizing and personalizing healthcare forever.

We have analytics for everything from our cars to our ads… yet we don’t have it for our bodies.

An absolute shame - leaving people to make health decisions on best guesses, without tracking and with no quantifiable proof of results.

Mixing in all the disinformation, contradicting expert viewpoints, and diets of the month it’s no wonder people are confused, frustrated, and overwhelmed.

So, here we are on the hunt for a Growth Manager who has a burning desire to change the world by joining Theia to revolutionize the health & wellness industry.

First and foremost, a cultural fit is the number one most important thing we are looking for.

Thus, we have provided our company brand overview so you can see if our vision & values align with yours:

Purpose

Solve metabolic health globally

Vision

To create a world free of metabolic disease, optimizing how we consume, store, and use energy for sustainable health.

Principles

Vision Principles

Impact over profit - When faced with any decision, choose the one that provides the most value to the member.
Always push healthcare forward - All actions tie back to helping progress health globally

Culture Principles

Team not family - winning teams are crafted family is not.
Honesty opens growth - unity and progress comes from openness and reflection. We say the hard things without judgment, but we say and process them.
Simplicity scales - Complexity only creates problems and stunts growth, whereas simplicity solves problems and opens infinite growth.
Transparency - There are no secrets, if we trust and are aligned then we will get to a resolution.
Instantly admit mistakes and learn - Innovation and creativity breeds mistakes. When they happen, we bring them up immediately and execute in a different direction (if applicable).
Market education is imperative - We are always first and willing to gather new data and industry knowledge.
Async is default, meetings are special - We prioritize deep work and documentation. If you MUST have a meeting start with agenda/purpose and end with action items

Decision Principles

Unintuitive long term thinking - Strategically think 10 years+ out but execute for today.
No problem is too small - when you spot a problem, you fix it.
Do meaningful work - Only work on solving real problems, never engage in busy work and consider 2nd and 3rd order consequences of your decisions.
Make data-driven decisions - Establish genuine KPIs for all initiatives and viciously repel vanity metrics.
Assume a positive frame - Regardless of the type of feedback received, always reframe to establish how it helps push our mission forward

Personality

Mysterious - Our aura of excitement and magic permeates through everything we do.
Knowledgeable - We’re well researched and share important topics in an easy to digest and engaging manner
Authentic - We create the deepest levels of connection: raw, truthful, intimate and forever bonding.
Charismatic - Our confidence combined with prioritization of people’s needs magnetizes and inspires
Playful - We love to amuse, joke or tease when appropriate to fill joy and laughter around us
Imaginative - We dare to always dream all day everyday

Cultural Vision

Philosophy

Culture is a living and breathing energy and set of guidelines that allows everyone to behave the same way both internally and externally.

Theia’s DNA is to be bold, scrappy, and extremely productive while also honoring/optimizing personal and collective health, friendships, comradery, growth and encouraging exploration of our wildest dreams.

Location

Theia is a remote-first workplace.

There are pros and cons to both remote or situated workplaces however with properly defined communication flows and documentation, a lot of remote first challenges can be overcome.

On the flip side, Theia gains increased efficiency and a huge opening up of the talent pool by being remote first.

We will however still get together for company events and retreats. (hint hint: the secret plan for retreats is to cater diets/drinks/activities that are optimized for you according to your biodata that we have tracked through our tech… sound exciting?)

Working Hours

Always on. if you are joining Theia it’s because you are over the moon excited about Theia, the vision, and the mission.

You get up every day ready to change the world… you think about it, you breathe it and you live it.

Everyone works extremely hard and long because they want to, not because the company made them to.

With that said, we optimize for optimal flow and teach you to work by your chronotype.

Iterative

The long-term vision will never change, but just like a business the culture will.

To make sure this is being done properly, Theia is systematic at building cultural updates.

At this stage that is by booking a monthly bi-directional core team call to discuss everything about each other's roles.

This includes being extremely open and honest as well as discussing personal life variables whether good or concerning.

We want everyone to feel open and comfortable with these discussions; thus, having them often builds that muscle.

Growth Manager Responsibilities & Requirements

Stage 1 - Early-Stage

Estimated time frame: 3-24 months

Proposed diet: healthy of course, otherwise we would be hypocrites.

However you will need to have 14+ work sessions eating ramen sprinkled in.

Not because you can’t afford to eat better, you’re already well off, however more so to fulfill the cliche and build us a better/more fun startup story ;)

Responsibilities

Success measured through following KPI growth MoM (targets set quarterly)
Net New Client Activations (NNCA) - North Star Metric
Net new provider sign-ups who fit in our ICP
Activate ICP Inactives [who have not sold a sensor in prior mo] to at least 1 NNCA
Of active providers (sold in prior month) who fit ICP, increase average NNCA to 10 NNCA
Manage Ad Funnels
Report funnel metrics and recommend adjustments
Implement complete data tracking solution
Manage CRM flows
ICP Leads
VIP leads (put all followups and notes into accounts)
Business Partnership (put all followups and notes into accounts & push projects forward)
Manage & Post on social media
Schedule social posts and then natively post every day
Manage marketing calendar
Make sure to have copy look good and clean on all socials
Give suggestions for copy and eventually take over the copy for all clips to help CEO
Manage & Improve Podcast/Content
Review all podcast episodes pushed and review all short and long form clips (typically 20-30 pieces of content/episode)
Map out and plan when episodes go live and coordinate social media to enhance visibility
Find ways to re-utilize content in order to help company grow
Find ways to utilize content to help CEOs social presence grows
Manage Company Newsletter
Write and schedule weekly emails
Work with team to understand what key insights need to get pushed (new dev pushes, new partnerships, provider opportunities, events we are going to)
Help run/manage events
Theia attends key industry events with an increase in moving parts
Work with CEO to ensure event goes smooth and sales pipelines are working
Setup and ensure CRM flows are live
Make sure all merch is at the event
Book venues and hotel rooms
Assist with making sure the team has great hydration and nutrition covered
Attend events yourself to represent the company
Includes any virtual events
Track, Analyze & Report Marketing Metrics
Manage sales and marketing dashboards
Report on weekly/month/quarterly growth KPIs
Deliver marketing initiatives/reports in writing and verbally to the team

Requirements

Experience working in an early-stage startup (or started one)
Extremely strong generalist who adapts quickly and identifies arbitrage in the market
Has lived and breathed growth (getting it no matter what)
Previous exit (huge bonus)
Previous small business owner (bonus)

Skills

Funnel analytics (manage and refine marketing pipelines)
Technically proficient (manage and operate all marketing software - CRM, landing page builders, data analytics tools etc - extra bonus if you have Activecampaign experience)
Data processing (building marketing dashboards to show department performance)
Strategic planning (understand and analyze growth channels and allocate more attention to them)

Education

College degrees or master’s degrees are irrelevant.

If you are going to be a core team member of Theia, you are already a super high achiever.

Halting you on education certificates is the furthest thing from our brand culture.

However what is important to us is the show of self-education, so things like: do you read and explore on your own time? Are you naturally inquisitive? Do you look to improve areas of your life? These are things that matter.

Compensation

As an early-stage team member, we will be providing a base salary with ramp-up tied to revenue and stock options.

This ensures all incentives are aligned in regards to being focused on growth and believing in the mission.

Theia Health

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