Description
Position at GroupM Nexus
Responsibilities of the role:
As a team leader
- Performance strategy: To provides team with leadership through holistic search and performance strategies, effective performance media skills and industry insights. Platform includes but not limited to: Baidu, Red, and WeChat.
- Budget & KPI setting: Manage search/performance marketing budget, establish KPIs, measure and optimize performance of campaigns and tactics to assess effectiveness
- Campaign Delivery: Control quality of output information and data are precise and correct, including email message and excel data output.
- Client facing in cross functional team: Build the relationships with clients, collaborate with cross-functional teams which inclusive of strategic planning team, social team and other functional teams.
What you’ll need:
- Experiences in performance team leading role first tier luxury brands. (必须要有带领高奢品牌效果营销团队的经验)
- 8+ years of search and performance marketing experience, 5+ years of leadership and direct client facing experience.
- 4A media agency experience is required.
- Solid analytical and SEM technical skills: 3+ years of experiences on traditional search engines (Baidu/ 360/ Sogou/ Shenma) at executional level (必须要有3年以上的后台执行经验) including media negotiation, placing order, and backend campaign building skill. （必须要有媒体询价， 下单， 账户搭建的经验）
- Experiences in social platform performance campaign, including Red, Douyin, and WeChat.
- Strong communication, follow-up, and problem-solving skills, and fluent in English in communication, reading, and writing..
- Bachelor’s Degree
About GroupM China
GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business.
In GroupM, we view everyone as an unique individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global diverse clients we work with.
Discover more about GroupM at www.groupm.com.
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm
