About the Company
We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose — accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweek's 75 Fastest Growing Companies, we're constantly looking for "A" players to join our team.
The rapid growth is attributed to our strongest asset — our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. MindgruveMacarta is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries.
Job Description
We're seeking a self-motivated, results-driven Programmatic Trader with a successful track record for implementing programmatic campaigns and strategies in a DSP across a variety of industries. You'll be responsible for developing and implementing programmatic strategies to drive engagement and conversions for our clients. The ideal candidate will love making digital campaigns work, and teaching others your ways. You are great at using data to guide decisions and achieve business results.
Responsibilities
- Be an expert on our self-serve DSP, as well as vocalize best practices for programmatic campaign management to a larger team
- Understand how to work with SSPs and data partners to develop PG and PMP deals, while keeping data fees in mind
- Combine data analysis and team feedback to create optimization strategies and provide solutions for campaigns
- Partner with Media Planners, Supervisors and Analysts to provide strategic direction on programmatic campaigns, including optimization ideas/trainings, data analysis and attribution
- Be a thought leader in digital media optimization
- Understand and endeavor to improve Supply Path Optimization
- Understand and communicate the value proposition associated with a self-serve programmatic approach to help grow agency accounts
Requirements
- Bachelor's degree – preferably in marketing, advertising or other discipline (with relevant work or internship experience)
- 1-3 years experience at a digital agency with Programmatic Media campaigns
- 1+ year of self-serve trading experience (The Trade Desk, Amazon DSP, DV360, etc)
- Knowledge of online ad serving platforms, such as Campaign Manager 360, and online ad networks, such as Microsoft, Google, etc. is a plus
- Ability to work both independently and in a team environment
- Professional and personal integrity
- Experience in Google tools (Sheets, Slides, Docs, etc.)
- A detail-oriented mindset, focused on driving results and analyzing data to gain insights and opportunities for growth
- Excellent verbal and written communication skills
- Ability to multitask
Compensation and Benefits
Compensation will be commensurate with experience. Additionally, for eligible full-time employees, we offer a competitive benefits package including medical insurance, dental insurance, and vision insurance; a flexible spending account; voluntary life and accident plans; and a 401(k) retirement plan with matching.
Location and Work Arrangements
Our headquarters is based in San Diego, California, with additional offices in Covington, Kentucky and Denver, Colorado. We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our office's; however, based on business needs and unique job functions, some roles may be eligible for remote work. (Bonus points if you're bilingual in Spanish and/or Portuguese.)
Equal Opportunity Employer
MindgruveMacarta is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.