Description
Company Overview:
One Park Financial (OPF) is a leading Financial Technology company dedicated to empowering small businesses by connecting them with a wide variety of flexible financing and funding options. Our mission is to provide entrepreneurs with the working capital they need to elevate their businesses to new heights. At OPF, we believe in working with high-performing individuals who are ready to play an integral part in our company's expansion. We know that our success hinges on our people, and we strive to enable them to do what they do best.
Why Join Us?
At OPF, we foster a dynamic and inclusive company culture that emphasizes collaboration, innovation, and personal growth. Our team is composed of passionate, driven individuals who are committed to making a difference. Here’s what you can expect when you join our team:
Innovative Environment: Work with cutting-edge technology and be part of a team that is constantly pushing the boundaries of fintech.
Professional Growth: We invest in our employees’ growth with continuous learning opportunities, training programs, and career advancement paths.
Supportive Culture: Enjoy a supportive and inclusive work environment where your ideas are valued, and your contributions make a real impact.
Community Focus: Be part of a company that understands the importance of small and mid-sized businesses to their communities and the nation’s financial health.
High-Performing Team: Join a team of badasses who are committed to excellence and are integral to our company's expansion and success.
WebForge by OPF:
WebForge is at the forefront of digital innovation for small business owners, we deliver cutting-edge website solutions and local SEO services to small businesses that don’t have an online presence. Our mission is to help businesses enhance their digital presence and grow their customer base through optimized local search strategies, including setting up and managing Google My Business (GMB) profiles. We are passionate about building robust online visibility for our clients, and we’re looking for driven professionals to join our expanding team
Job Description:
As a Jr. SEO Local Specialist, you will play a key role in boosting our clients' local online presence. Your primary responsibility will be the setup, management, and optimization of Google My Business (GMB) profiles and a set of local websites across a wide variety of industries. You’ll ensure that each client’s website and GMB listing is fully optimized for maximum visibility and engagement, helping them attract local customers through accurate, relevant, and updated information. This is an exciting opportunity for someone who is eager to grow their expertise in local SEO and digital marketing while working alongside a collaborative, results-oriented team.
Responsibilities
- Google My Business Setup & Optimization: Create, claim, verify, and fully optimize Google My Business profiles for a diverse portfolio of clients.
- Profile Maintenance: Regularly update and maintain GMB profiles, ensuring business details such as operating hours, addresses, photos, and services are accurate and current.
- Local SEO Strategy Execution: Implement localized SEO best practices, including NAP (Name, Address, Phone) consistency, keyword optimization, and geo-targeted strategies to improve local search rankings.
- Reputation Management: Monitor and respond to reviews, Q&A, and customer feedback on GMB, ensuring professional and timely engagement to improve client reputation.
- Performance Monitoring & Reporting: Analyze GMB insights and performance metrics, providing actionable recommendations to enhance client visibility. Prepare periodic reports showing improvements in traffic, engagement, and local search rankings.
- Compliance & Best Practices: Ensure all GMB listings adhere to Google's guidelines and are optimized using the latest best practices for local SEO.
- Collaboration with the Dev Team: Assist in executing broader SEO initiatives, including on-page and off-page strategies, local citations, and link-building efforts and overall features that can build into the product to improve our merchants’s online exposure.
- Research & Continuous Learning: Stay up-to-date with the latest trends in local SEO, GMB updates, and algorithm changes to continuously improve optimization strategies.
Requirements
- Experience: 1-2 years of SEO experience with a strong focus on local SEO. Hands-on experience with Google My Business is essential.
- Technical Skills: Solid understanding of local SEO best practices and ranking factors, including the optimization of GMB profiles, local citations, and geo-targeting. Familiarity with GMB tools, SEO tools (e.g., Moz Local, BrightLocal), and Google platforms (Analytics, Search Console) is a plus.
- Communication & Collaboration: Strong written and verbal communication skills with the ability to clearly explain SEO strategies and performance metrics to clients and team members.
- Detail-Oriented & Organized: Meticulous attention to detail when setting up, optimizing, and maintaining profiles. Ability to manage multiple accounts and tasks in a fast-paced environment.
- Problem-Solving Skills: Ability to identify issues impacting local search performance and propose creative, data-driven solutions.
- Adaptability: Eagerness to learn, adapt, and grow in a dynamic, results-oriented work environment.
- Ability to work on-site and full-time
- Advanced level of English and Spanish
Bonus Skills:
- Familiarity with other local search platforms like Bing Places, Apple Maps, and Yelp.
- Experience with citation management or local SEO tools such as Yext, Whitespark, or BrightLocal.
- Basic knowledge of on-page SEO, schema markup for local SEO, or mobile-first optimization techniques.
Benefits
- Growth Opportunities: Gain hands-on experience in local SEO and digital marketing within a supportive, fast-growing team.
- Professional Development: Access to training, workshops, and certifications to help you stay ahead of local SEO trends and technologies.Private medical insurance
- Fun work environment
- Competitive Salary
- Benefits by law
