Company DescriptionDigitas Health is the Agency of Now: the first global connected-health agency, purpose-built for marketing today. Digitas Health specializes in helping health brands navigate a complex and shifting media environment to create deeper, more relevant connections with their consumer and professional customers. With offices in Philadelphia, New York, San Francisco, and London, it is a member of the world’s largest healthcare communications network,
Publicis Health. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world’s third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications.
Web: www.digitashealth.com | Facebook: www.facebook.com/digitashealth| Twitter: www.twitter.com/digitas_health
OverviewWe're searching for a Senior Copywriter who will manage visual materials for integrated, cross channel programs including: large web programs, online advertising and digital marketing. Individuals have design skills and assist the Creative Director in improving the conceptual, technical and creative performance of staff within your group. This role's focus is DTC.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
Responsibilities- Collaborate with creative team members to determine concept, brand and copy directions
- Ensure copy tone and style are consistent with brand and style guidelines
- Work with project teams to understand our goals and audience demographics
- Translate concepts into messages
- Contribute to brainstorming and creative brief development
- You can evaluate the work of Copywriters and Associates to ensure that the components of relevance are used
- You use the components of relevance in every program that you work on
- You check agreement of relevance always and report misalignment to your ACD
Qualifications- Four year degree
- 5-7 years experience
- Creative agency experience
- Experience with marketing and advertising principles
- Experience with large cross-channel or direct marketing programs across mediums
- Experience with online and offline media
- You are open to travel
Additional InformationOur Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
The Company anticipates the application deadline for this job posting will be 01/21/2025.