Location
On-Site
Position Type
Full-Time
Job Overview
Are you a results-driven marketing professional with a passion for performance-driven strategies? Alter Marketing Solutions is seeking a Performance Marketing Strategist to lead, execute, and optimize digital marketing campaigns. With your expertise, you’ll manage a team of digital marketers, ensure client satisfaction, and drive measurable outcomes across various digital platforms.
Key Responsibilities
- Strategizing and Execution: Develop and implement comprehensive performance marketing strategies across digital channels to meet client objectives.
- Team Leadership: Manage and mentor a team of digital marketers, fostering collaboration and ensuring high performance.
- Client Management: Build strong client relationships, ensuring satisfaction through excellent communication and results-driven approaches.
- Campaign Oversight: Oversee the planning, execution, and optimization of campaigns on platforms like Google Ads, Facebook Ads, LinkedIn Ads, and more.
- Performance Metrics: Monitor KPIs, project turnaround times, and client satisfaction scores to evaluate campaign success.
- Data Analysis: Analyze campaign performance, generate insights, and make data-driven decisions to enhance effectiveness.
- Budget Management: Allocate resources effectively to maximize ROI for clients.
- Continuous Improvement: Stay updated on industry trends and incorporate innovative strategies into digital marketing efforts.
Required Experience
- At least 3 years in the advertising and marketing industry.
- Minimum 1 year managing a team of digital marketers.
- Proven experience strategizing and executing digital marketing campaigns.
- Extensive experience in managing client relationships and ensuring high levels of client satisfaction.
Education and Certifications
- MBA in Marketing, BE, or equivalent certification.
- Certifications in digital marketing (Google Ads, Facebook Blueprint, etc.).
Key Skills and Competencies
Non-Negotiable Skills
- Digital marketing strategy expertise.
- Proficiency in major advertising platforms (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
- Strong analytical skills for data interpretation and insights.
- Campaign planning and execution skills.
- Leadership and team management abilities.
- Client relationship management.
Desired Skills
- Cross-channel expertise in email marketing, SEO, SEM, and content marketing.
- Creativity and innovative problem-solving.
- Budget and resource management expertise.
- Communication and collaboration skills.
- Adaptability to changing market dynamics.