Job Description
By 2030, up to 30% of all workspaces will be flexible. As the world undergoes this monumental shift, flex space operators are leading the charge towards a new way of working - characterized by community, connection, and creating exceptional experiences.
Optix is the first and only flex space automation software, enabling coworking and flex operators to thrive. We do this by providing operators with a B2B SaaS platform that automates their operations, engages their community, and helps them grow their business.
We're a passionate group of people who support each other to do our best work. We enjoy pour-over coffee, chocolate croissants, and jamming on our vision of changing the way the world works. And now we're looking for an entrepreneurial-minded individual to join our rapidly growing team.
Position
As a Growth Marketer, you will focus on scaling and optimizing marketing strategies to acquire leads.
You will test new channels, measure campaign performance, and execute data-driven initiatives to fuel our growth. This is an exciting opportunity for a performance-focused marketer with a few years of experience in B2B SaaS to take on a high-impact role and help shape the future of our company.
Note: This is a hybrid opportunity for someone based in Vancouver, BC (50% in our beautiful water-front Gastown office, 50% from home).
We welcome applicants from all walks of life. Even if you don't feel you meet every requirement listed, we would still love to hear why you think you would be an awesome addition to our team, and we encourage you to apply.
Requirements
Who you are
- 3-5 years of experience in growth marketing, performance marketing, or demand generation in a B2B SaaS context
- Analytical and data-driven, with a strong understanding of KPIs and marketing metrics
- Skilled in running campaigns across paid channels (e.g., Google Ads, LinkedIn, Facebook) and organic strategies
- Familiar with A/B testing, funnel optimization, and marketing automation tools
- Experienced in leveraging tools like Google Analytics and HotJar for website optimization
- Comfortable working in a fast-paced, experiment-driven environment
- Strong verbal and written communicator, able to align teams and articulate strategies clearly
- Curious, resourceful, and proactive in identifying and testing new growth opportunities
Bonus points for
- Experience using WordPress and/or Hubspot
- Experience scaling partnerships or referral programs
- Knowledge of B2B SaaS marketing industry trends
What you'll do
- Design, execute, and optimize multi-channel campaigns to drive lead generation
- Collaborate with the content team to create content and leverage existing content for building a lead generation engine that produces consistent and repeatable results
- Develop and refine the marketing funnel, working closely with sales to ensure smooth handoffs and maximize conversions
- Test and iterate on new growth channels, measuring impact and doubling down on successful strategies
- Implement A/B tests and conversion rate optimization strategies across landing pages, emails, and paid campaigns
- Analyze campaign performance and report on key metrics, providing actionable insights to improve ROI
- Stay ahead of industry trends to continually innovate and refine growth strategies
Benefits
We take care of our teammates.
This is a unique opportunity to join a rapidly growing technology startup. Taking care of our team on this journey is a priority. We offer:
- Competitive salary compensation
- Employee Stock Option Plan offering
- Excellent health and dental coverage program provided by Sunlife
- Mission-driven workplace experience with a positive, collaborative and supportive team culture
- Personal and professional growth opportunities
- Healthy snacks and locally roasted coffee - slow pour is our jam
- Team lunches and socials
- Annual health and fitness credit
- Fun offsite activities that allow us to reconnect as a team
- A beautiful, waterfront Gastown office and a flexible hybrid workplace plan
We welcome applicants from all walks of life. Even if you don't feel you meet every requirement listed, we would still love to hear why you think you would be an awesome addition to our team, and we encourage you to apply.
