Job Summary:
Who are we?
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 550 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.
Who are you?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
The Role:
As a member of the Paid Marketing team, you will be involved in the marketing of some of the most exciting live events across Canada, featuring up and coming and established artists from around the world. Examples of past events include Beyonce, BTS, Billie Eilish, Lizzo, Kendrick Lamar, Harry Styles, Michelle Obama, Arcade Fire, themChainsmokers, Chris Stapleton, Rockin River Festival, Chasing Summer Festival, and many more. In this Media Buyer role, you will book, implement, and track paid advertising campaigns for hundreds of events and festivals across Canada. Campaigns will include traditional media, with a strong focus on digital.
Responsibilities:
- Execute paid media bookings across multiple campaigns, including digital and traditional media
- Work closely with vendors and within self-serve platforms to ensure all campaigns run on time, on budget, and with complete tracking
- Ensure that all audiences, assets, and tracking elements are in place for campaigns
- Monitor and manage paid campaigns and provide recommendations based on performance
- Contribute to and review campaign, vendor, and performance insights
- Collaborate with fellow Media Buyers and the Paid Marketing team on research, executing and testing new strategies and opportunities, as well as staying informed on current industry trends
- Develop and maintain strong working relationships with media and vendors
- Organize, manage, and work within shared calendars, tracking documents, and project management platforms
- Participate in special projects and perform other related duties as requested
Qualifications:
- 1+ year experience working with digital media advertising platforms (Meta, TikTok, Google, Snap, etc.)
- General knowledge of traditional media outlets, including radio, TV, and OOH, will be considered an asset
- An exceptional ability to multitask, stay organized, and self-manage tight deadlines and high volume
- Exceptional knowledge of G Suite and Excel
- Experience with Asana or other similar project management tools
- Highly detail-oriented with the ability to think quickly, strategically, creatively, and resourcefully
- A passion for events and marketing
- A proven ability to listen, understand and communicate effectively in a team environment
- The ability to take direction while also displaying strong personal initiative
- A positive, winning attitude, incorporating integrity, confidentiality and discretion
- Ability to work well within a team environment
We thank all candidates for their interest, only those who will be selected for an interview will be contacted.
Physical Requirements/Work Environment
Stationary position for extended periods of time at a computer station or work desk; movement throughout the day; occasionally move about inside the office to access file cabinets, office machinery, etc.; ability to operate computers and office equipment for up to 8 hours each day; move up to 10 pounds regularly; exposed to typical office environment conditions and noise levels.
Employment Equity
Live Nation Canada strongly supports equal employment opportunity for all applicants regardless of race, colour, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by provincial and/or federal law. Accommodations for candidates with disabilities are available on request during all aspects of the recruitment and selection process. If accommodation is needed during the recruitment and selection process, please contact us and we will work with you to meet your accessibility needs.
Hiring Practices
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Live Nation Entertainment recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation Entertainment may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting and search firms.
This job description is a summary of duties that are expected to be performed. Duties outlined on this job description may not be all-inclusive, and can be modified at any time if requested by management.
$60,000 - $65,000 CAD **
Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the British Columbia Pay Transparency Act. It is estimated based on what a successful British Columbia applicant might be paid. It assumes that the successful candidate will be in British Columbia or perform the position from British Columbia. Similar positions located outside of British Columbia will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the Pay Transparency Act, a potential new employee’s salary history will not be used in compensation decisions.
