Who We Are
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
Who We Are Looking For
VML is seeking a Connections Manager, Programmatic to support a giant CPG client's Retail Media efforts. You will be responsible for buying based upon client KPIs, as well as maintaining and analyzing campaign performance data. This role will oversee the activation, optimization, and reporting of retail media strategies, working closely with internal teams and external partners to drive performance on across retail media DSPs (Walmart, Kroger, Amazon, etc).
What You'll Do
- Work in multiple DSPs such as Walmart, Kroger, Amazon, and other retail media DSPs based on client goals
- Management of client campaigns including; strategy, issuing RFPs, trafficking and reporting
- Creates and refines internal and client-facing performance reports in-depth analyses of marketing campaigns
- Provides frequent progress reports regarding online marketing efforts and performance metrics to clients
- Actively manages optimizations to assure client success
- Assists in the management of tagging and tracking URLs
Who You Are
- Excellent interpersonal skills, including strong written and verbal communication skills
- Exceptional problem-solving skills and ability to work on multiple projects at a time
- Proactive, self-starter with great organizational and time management skills
- Ability to work well in individually as well as collaborate with team
What You'll Need
- 1-3 years of experience, agency experience required
- Retail Media experience highly preferred, activating in DSPs such as Walmart Media Connect, Kroger Precision etc.
- Other DSP experience such as The Trade Desk, DV360 etc will be considered
- Experience managing campaign set up and execution.
- Strong analytical skills and ability to optimize DSP campaigns for performance.
What We Offer
- Passionate, driven people | We champion a culture of people that do extraordinary work.
- Consciously cultivated culture | We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
- Competitive benefits | What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
- Growth-minded opportunities | We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally.
VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
$45,000-$90,000 USD
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization-creators, doers, innovators, makers, and thinkers-who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
