Company descriptionWe’re a creative consultancy. That means we put creativity at the center of all our thinking—be it strategic consulting, design and advertising or product and service design. If you believe in the power of creativity to transform how people think and behave, you’re in the right place.
As a Senior Copywriter, you will be responsible for crafting compelling and engaging copy across various channels and platforms. You will collaborate closely with a Senior Art Director, creative teams, clients, and stakeholders to develop impactful messaging that resonates with our target audience and aligns with our brand voice and objectives.
Responsibilities- Content Creation: Write clear, concise, and persuasive copy for integrated advertising campaigns including websites, social media, OOH, digital content, broadcast, experiential and beyond.
- Creative Conceptualization: Working with a Senior Art Director, brainstorm and develop creative concepts and campaign ideas in collaboration with art directors, designers, and marketing teams.
- Brand Voice Maintenance: Ensure consistency in brand voice and messaging across all communications, maintaining brand guidelines and tone of voice.
- Collaboration: Work closely with clients and stakeholders (client leadership, strategy, tech teams, etc) to understand the clients’ goals, target audience, and messaging requirements.
- Editing and Proofreading: Review and revise copy to ensure accuracy, clarity, grammar, and adherence to project briefs and deadlines.
- Research and Strategy: Conduct research on industry trends, competitor analysis, and customer insights to inform and enhance copywriting strategies.
- Project Management: Manage multiple projects simultaneously, prioritize tasks, and collaborate effectively with cross-functional teams to deliver high-quality content on time.
Qualifications- Degree, diploma, or similar in English, Journalism, Communications, Marketing, or related field.
- Proven experience as a Copywriter or Senior Copywriter, with a strong portfolio showcasing a variety of writing styles and projects.
- Exceptional writing, editing, and proofreading skills, with a keen attention to detail.
- Ability to adapt writing style to different audiences, brands, and mediums.
- Familiarity with SEO best practices.
- Strong conceptual thinking and creative problem-solving abilities.
- Excellent time management and organizational skills, with the ability to meet deadlines in a fast-paced environment.
Additional information
- Opportunity to build something new and different
- Competitive salary vs. industry benchmarks for experience level
- Medical/dental benefits
- Phone subsidies
- A dynamic and results-driven team
Additional informationLeo Burnett Toronto is an equal opportunity employer with a strong commitment to diversity and inclusion. Drawing on valuable perspectives and insights from our unique workforce allows us to continue sharing our best work with the world. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests.
