Company Description
As the world's most creatively awarded healthcare advertising agency, we truly are a (Lang)land of opportunity! We believe in the power of ideas to transform businesses and, more importantly, help people lead healthier lives. With offices in both the US and the UK, Langland is the creative flagship of Publicis Health – the largest health-oriented agency network in the world. So not only do our employees enjoy all the excitement of a fast-growing team, they also benefit from the security of working for a mature network.
OverviewOur team is looking for someone who can partner with Creative, Account, and Client teams to ensure copy that advances creative brief objectives and accomplishes marketing objectives.
Responsibilities- Lead and execute long-form copy development for one or more brand engagements across HCP & Consumer audiences in the pharmaceutical marketing sector
- Know, like the back of your hand, all aspects of the brand including trials, studies, and patient profiles
- Build strong relationships with Creative, Account & Client brand teams, such that each group identifies you as the holder of all copy, editorial and clinical knowledge for the brand
- Point person for original (directed) copy development on assigned client engagements, including both tactical projects (websites and interactive marketing applications) and creative campaigns
- Present to, build relationships with, and find actionable paths forward based on the critiques of client MLR (medical, legal, regulatory) teams
- Build leadership cooperation with Editorial to engender obsessive attention to narrative consistency, voice & tone, and accuracy of content
- Write, reference, and annotate copy in preparation for medical/legal review in a deadline-focused environment
- See copy decks and manuscripts through development and to launch (in partnership with Editorial)
- Deliver fluent knowledge of interactive capabilities, content development and editorial flow
- Develop original content for new projects, and collaborate with Medical Director when needed
- Help mentor more junior Copy Writers, developing their ability to produce quality work.
QualificationsAcross 6+ years of experience, you know what it takes to slay copy development. These are the core skills you've totally nailed:
- Writing consumer-focused and healthcare professional focused content.
- Ability to recognize strong creative ideas and see them through to completion.
- Selling ideas to other members of the creative team and to clients.
- In-depth knowledge of pharmaceutical/healthcare marketing.
- Ability to thrive under pressure in a fast-paced environment.
- Track record as a creative problem solver with a knack for fresh ideas and a new perspective.
- Ability to meet deadlines for multiple projects simultaneously.
Additional InformationOur Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $73,500 - 123,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/23/2024.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
