Job Overview
Walker Sands is currently looking for a detail-oriented person to serve as a Paid Media Intern for a paid, 12-week internship. This position is hybrid and will report to our Chicago office.
About the Role
Are you a self-motivated individual with a passion for marketing, advertising and campaign management? Do you want to learn about the intricacies of paid media campaigns and how to be an effective digital marketer? Are you looking to be a part of an internship program that provides you with true access to learn from some of the best in the business? If so, Walker Sands has an opportunity for you!
At Walker Sands, we take immense pride in our ability to help our clients grow their business through effective online marketing strategies. As a Paid Media Intern, you will play an integral role in achieving success for our clients.
We are looking for a results driven individual who wants to bring a creative approach to the world of internet marketing. As a Paid Media Intern, you will work with our marketing managers, content writers, developers, and designers to define and implement paid media strategies. Working closely with our paid media manager, you'll help manage large-scale, performance-based paid advertising campaigns for our various B2B and tech clients. You'll gain exposure to everything from conducting keyword research to understanding campaign budgets to reporting and recommending new approaches based on program results.
What You'll Learn
At the end of your internship, you will be able to add these bullet points to your resume:
- Understanding of Google Ads, paid LinkedIn, and media buying
- Ability to optimize paid search advertising campaigns
- Knowledge of SEM and paid social best practices
- Ability to work with an integrated digital team and meet deadlines
- Strong knowledge of Excel, including formulas (e.g. vlookup)
- Ability to write effective ad copy for paid search and social ads
- Optimize results through A/B testing and other SEM tactics
- General understanding of the B2B tech industry and specific client markets
Requirements
- A desire and eagerness to learn and grow
- Relevant internship experience or coursework in marketing, advertising, or a related field
Internship Details
This is a 12-week, paid internship beginning on January 20, 2025. We are looking for full time interns who are eligible for full time employment. All internship candidate finalists must complete a skills test.
Encouragement
Not sure if you should apply? Our advice: Apply! Do you think you have what it takes to be a great future marketing professional but you're not sure you check all the boxes? Apply! We'd be happy to talk and determine with you if you could be a great fit.
Equal Opportunity
We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. As an equal opportunity employer Walker Sands is committed to diversity, equity, and inclusion and welcomes everyone to our team.
In your application, please feel free to note which pronouns you use (For example – she/her/hers, he/him/his, they/them/theirs, etc). If you need reasonable accommodation at any point in the application or interview process, please let us know.