Family Care Programmatic Trader

Procter & Gamble • Full-time • Cincinnati, Ohio, United States • $85k - $115k / year • 1w ago

Job Location

Cincinnati

Job Description

P&G is the largest consumer packaged goods company in the world. We have operations in about 80 countries, building 65 trusted brands that make life better for 5 billion consumers in more than 180 countries. This brings many advantages, including the opportunity for our employees to enjoy a diverse and rewarding lifelong career filled with new and exciting challenges.

From Day 1, you'll help fulfill our purpose of improving lives of our consumers through leading, billion-dollar brands. We believe great ideas emerge from the creative connections that happen between our employees, and we encourage our multi-functional teams to work together to come up with new insights to address challenges we face!

The programmatic buyer for family care will work with the planner for the entire media strategy, they will set up the campaign strategy which includes audience creation and reach. They will act as the voice of campaign optimization, and as such they will attend weekly meetings with the brand. Lastly, they will work closely with A&I to design test and learns for various platforms.

The programmatic buyer will work in the following areas below:

Audience Creation
Tagging & Trafficking Creative Assets
Campaign set up in line with media strategy
Ownership and implementation of quality assurance standards for the digital media trading team
Analyze campaign performance data to drive continuous improvement and hypothesis-led testing of new concepts based on strong consumer and business understanding
Plan and successfully manage to channel budgets
Tracking performance & reporting of media advertisements

Required Job Qualifications

Bachelor's Degree in Marketing/Digital Marketing or related field
Strong analytics background; Able to triangulate between data, brand goals and opportunities to make recommendations and optimize plans. You should be filled with intellectual curiosity and be able to combine data and relevant information to turn insights into actions that get results.
2 or more years of experience in media buying platforms (programmatic, social media, Google)
Ability to make creative connections: Our team is pushing beyond the accepted ideas and boundaries to frame new ways of working and winning.
Have strong collaboration and communication skills (verbal and written) to enable strong and efficient progress within the core in-house team, to leverage partners effectively and to ensure client facing interactions are productive, clear and efficient.

Preferred Qualifications

3+ Years experience in hands on media buying platforms (programmatic, social media, Google)
Foundational SEM knowledge

Compensation

Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.

Equal Opportunity Employment

We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ's, please click HERE.

Procter & Gamble participates in e-verify as required by law.

Qualified individuals will not be disadvantaged based on being unemployed.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.