Company Description
Publicis is a global leading full-service digital, shopper, data and media agency, delivering best-in-class strategy, creative, and technology as part of a Global network. We work with some of the country’s leading brands. We are experts in the full range of digital disciplines including web, mobile, social, Google, CRM and data.
The agency is young dynamic and growing rapidly and we are constantly looking for great digital professionals who really want to make a major impact on the digital landscape.
We are seeking a graduate to join the Publicis Le Pub program within the Digital Team.
This will entail learning all aspects of Digital to get a solid foundation before moving on to gaining experience in all Digital Specialisms.
They will then go on to either being a Hybrid or focusing on only one Digital Platform
Learn the skills to manage the day-to-day activities within the Digital environment, including technical changes, analysing and drawing insight from third party analytics data and implementing innovative management techniques to maximize campaign performance.
Develop strong understanding of the products, competition, industry, marketing goals and objectives of each of your clients.
Job Description
RESPONSIBILITIES
- After process and platform onboarding practice/apply:
- Follow Digital end to end process
- Apply Digital Taxonomy
- Follow workflow tool process
- Follow the laid-out training program for in this order:
- CM360
- Floodlights
- URL tracking codes (UTM/Cardinal)
- Brand Safety & Viewability wrapping & mapping
- Platform Pixel creation and implementation
- Social (META, X, Snapchat, LinkedIn, Teads)
- DV360
- Google Search
- Once platform training has been completed:
- Set up campaign/s in platform with Specialist overseeing
- Manage, monitor and optimize with Specialist overseeing
- Monitor campaign results, analyse key metrics, optimise click-through and conversion rates and create and review daily, weekly, monthly reports for clients with Specialist overseeing
- Collaborate with agency and direct team on an ongoing and daily basis to build relationships
- Build relationships with external representatives from Google, Facebook, TT etc.
Qualifications
REQUIREMENTS:
- To have studied Digital Marketing
- Passion for social platforms
Enjoys creating campaigns
Additional Information
MINDSET
- A can-do, will-do, win-win attitude
- First class organisational and people skills
- Innovative and groundbreaking ideas to help grow the client’s business
- Avid learner
- Energetic
- Self-starting
- Team player
- Confident
- Well-presented
- Progressive
- Forward thinking
- Adaptable
- Technology savvy
- Willing to challenge the status quo and be an industry leader.
