About the Company
McKinney’s Social team is growing and is looking for someone who wants to put their fingerprints on how our team operates.
We have a startup mentality and want our new collaborator to feel empowered to make recommendations that enhance our capabilities from campaign builds & working with other departments to client & vendor relationships.
If you have a good idea, you will be empowered to make it happen.
Our ideal candidate will have an entrepreneurial spirit and be insatiably curious.
We’re looking for someone who has an in-depth knowledge of multiple social platforms, is organized, and a self-starter with a strong desire to produce best-in-class award winning work.
About the Role
- Work with Social Activation AMDs to drive client and department initiatives forward.
- Collaborate with other departments within the agency when new campaigns are being planned to ensure best practices are being recommended while also aligning to client business & marketing goals.
- Help mentor Social Activation Specialists and Managers on how to execute campaigns end-to-end (setup, optimization, insights and reporting) across multiple social platforms.
- Provide relevant insights and actionable recommendations in campaign reporting.
- Be consistently curious – reading industry trade publications to learn about the latest offerings across all social platforms and think of ways our clients can leverage them.
- Assist in the development of POVs that focus on platform updates, technological advancements, breaking news that affects social platforms, etc.
- Ensure quality control of campaigns by implementing and adhering to a rigorous QA process.
- Help maintain process documentation based on each social platform’s best practices and client needs.
- Monitor campaign pacing to ensure budget is spent in full while simultaneously maintaining efficiencies.
- Lead in internal meetings on key topics and external meetings with social/technology partners.
Responsibilities
- Work with Social Activation AMDs to drive client and department initiatives forward.
- Collaborate with other departments within the agency when new campaigns are being planned to ensure best practices are being recommended while also aligning to client business & marketing goals.
- Help mentor Social Activation Specialists and Managers on how to execute campaigns end-to-end (setup, optimization, insights and reporting) across multiple social platforms.
- Provide relevant insights and actionable recommendations in campaign reporting.
- Be consistently curious – reading industry trade publications to learn about the latest offerings across all social platforms and think of ways our clients can leverage them.
- Assist in the development of POVs that focus on platform updates, technological advancements, breaking news that affects social platforms, etc.
- Ensure quality control of campaigns by implementing and adhering to a rigorous QA process.
- Help maintain process documentation based on each social platform’s best practices and client needs.
- Monitor campaign pacing to ensure budget is spent in full while simultaneously maintaining efficiencies.
- Lead in internal meetings on key topics and external meetings with social/technology partners.
Qualifications
4 -7 years of experience working in an advertising or on paid social media campaigns.
Required Skills
- White-listing/boosting influencer content across Meta and TikTok preferred but not required.
- Ability to review campaign briefs and translate them in Social activation plans.
- Must be comfortable presenting to clients and working with platform partners.
- Experience working in Google’s suite of platforms (Gmail, G-docs, G-sheets, etc.).
- Proficient with Excel.
- Detail oriented.
- Self Starter.
- Outside the box thinker.
- Entrepreneurial spirit.
- Facebook Blueprint certification preferred but not required.
- SQL and Python experience is a plus.
Preferred Skills
Salary Range: Our estimated range for this role is $73k- $88k.
Compensation packages are based on the skill level and experience each candidate brings to their role.
There may also be a more senior or junior position available that could be a better fit with your expertise.
Each level has its own compensation range.
We pride ourselves on competitive salaries, and ensuring pay equity exists across our organization.
We benchmark each position against existing employee competencies and 4As compensation data which includes geographic and agency size benchmarks.
We also meet with department leaders 3x/year to ensure we are supporting employees in living into their full potential.
Our promotions are not limited to a specific time per year.
Promotions are tied to performance.
Equal Opportunity Statement
You must be authorized to work in the US for any employer.
At this time, we are not sponsoring or providing assistance with obtaining work authorization.
McKinney is a place where everyone can grow.
Studies have shown that marginalized communities such as women, LGBTQ+ and people of color are less likely to apply to jobs unless they meet every single qualification.
However you identify, and whatever background you bring with you, please apply if this is a role that would make you excited to come into work every day.
We are in the office Tuesday/Wednesday/Thursday on a hybrid schedule.
We look forward to meeting you!
