Overview
We are an integral part of Annalect Global and Omnicom Group, the second largest advertising agency holding company in the world in terms of revenue and is the leading global marketing communications company.
Our portfolio includes: three global advertising agency networks: BBDO, DDB and TBWA; three of the world’s premium media services under Omnicom Media Group: OMD, PHD and Hearts & Science.
Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics) and Media Services.
We currently have 2000+ awesome colleagues (in Annalect India) who are committed to solve our clients’ pressing business issues.
We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together!
Responsibilities
- Implement and manage day-to-day programmatic buys in Amazon DSP in a selfservice manner.
- Includes, but not limited to, setting bid strategies, performance monitoring, identifying, and implementing optimizations (by target audience, content, geographic area, etc.), providing proactive recommendations and program insights.
- Deliver actionable audience and optimization-based insights at agreed-upon cadence.
- Work closely with agency teams to provide insights and recommendations that align with, or enhance, strategy/business goals.
- Understand performance objectives and KPIs and develop successful programmatic strategies.
- Proactively learn advanced trading and optimization techniques across all preferred platforms.
- Strictly adhere to agreed quality and delivery timelines.
Qualifications
- Implement and manage day-to-day programmatic buys in Amazon DSP in a selfservice manner.
- Includes, but not limited to, setting bid strategies, performance monitoring, identifying, and implementing optimizations (by target audience, content, geographic area, etc.), providing proactive recommendations and program insights.
- Deliver actionable audience and optimization-based insights at agreed-upon cadence.
- Work closely with agency teams to provide insights and recommendations that align with, or enhance, strategy/business goals.
- Understand performance objectives and KPIs and develop successful programmatic strategies.
- Proactively learn advanced trading and optimization techniques across all preferred platforms.
- Strictly adhere to agreed quality and delivery timelines.
