Job Title
As an Ad Operations Assistant Media Planner, you will work closely with the Consumer Communications team in developing and implementing trafficking strategies, to generate successful digital ad campaigns that provide the tracking and analysis needed to measure campaign performance.
Success for this position is measured by the ability to demonstrate proficiency and low error rate in the execution and troubleshooting of media campaign launches, eagerness to continually learn and grow in the space and position, and development of advanced trafficking scenarios and strategies.
An ideal candidate will have a good understanding of ad operations and/or digital technologies, and have 1+ years of experience in digital advertising, preferred.
Roles and Responsibilities Include
- Efficiently completing designated portions of the trafficking queue, which includes, but is not limited to, trafficking, QA, and distribution of tags to publishers for new or existing campaigns
- Evaluation and testing of all ad creative for compliance of site specifications as well as functionality
- Daily attention to ad campaigns and ad operations databases
- Ensure that internal processes are being followed prior to completing a task
- Working directly with partners to investigate and resolve any delivery/tracking issues in a timely manner
- Continually adapting best practices based on key learnings
- Other duties/projects as assigned
Experience/Skills Should Include
- Experience trafficking with ad serving tools such as Doubleclick (DCM, DFP or Atlas)
- Experience in trafficking standard, Rich Media, DCO, Mobile, and Video ad formats
- Experience working with OBA Compliance and Brand Study and Verification partners
- Understanding of digital platforms and media in an ever changing landscape
- Exceptional relationship management and communication
- Proficiency in Microsoft Excel, Microsoft PowerPoint, other Microsoft Office Products as well as website debugging tools
- Strong attention to detail and ability to prioritize workload, multitask, and manage time effectively
- Proven success managing team requests and flawlessly implementing feedback
- Working as a team player in a busy environment to see a project through to completion
Our Publicis Groupe Motto
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
All your information will be kept confidential according to EEO guidelines.
Compensation Range
Compensation Range: $35,000.00 - $52,000.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 01/14/2025.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
