Job Overview
This is a full time and permanent role as per the US Central timezone.
Position
Umbrella Fund is seeking a detail-oriented and results-driven individual to join our team as an Amazon PPC and Brand Manager.
In this role, you will be responsible for managing the pay-per-click (PPC) advertising strategies of our clients on the Amazon platform, in addition to overseeing brand performance.
Your primary aim will be to optimize advertising campaigns to maximize ROI while simultaneously enhancing brand visibility and performance.
This position requires a blend of analytical skills, strategic thinking, and collaborative teamwork.
Responsibilities
- Develop, implement, and manage PPC advertising strategies for clients on Amazon
- Analyze campaign performance and adjust strategies to optimize ROI
- Monitor and report on key performance metrics to ensure continuous improvement
- Collaborate with clients to understand their brand objectives and tailor strategies accordingly
- Oversee product listings and brand presence on Amazon, driving engagement and conversions
- Stay abreast of industry trends and best practices related to Amazon advertising and brand management
Requirements
- Proven experience as a PPC Manager, Amazon Brand Manager, or similar role
- In-depth knowledge of Amazon's advertising tools and platform
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Excellent communication and interpersonal skills
- Experience managing budgets and optimizing return on investment
- Ability to work collaboratively with clients and internal teams
- Familiarity with e-commerce trends and brand management strategies
