Job Overview
We are seeking a talented and results-driven social media Buyer to join our marketing team. The ideal candidate will be responsible for planning, executing, and optimizing social media advertising campaigns across various platforms to drive traffic, engagement, and conversions.
Key Responsibilities
- Develop and implement social media advertising strategies to meet business objectives.
- Manage and optimize campaigns on platforms such as Google, Meta, Twitter, LinkedIn, Snapchat, and TikTok.
- Analyze campaign performance metrics and provide actionable insights and recommendations for improvement.
- Collaborate with the creative team to develop engaging ad content and visuals.
- Stay updated on industry trends, platform changes, and best practices in social media marketing.
- Conduct A/B testing to optimize ad performance and improve ROI.
- Monitor budget allocation and spending to ensure efficient use of resources.
- Report on campaign results and present findings to stakeholders.
Qualifications
- Bachelor’s degree in marketing, Communications, or a related field.
- +5 years experience
- Proven experience as a Sr, Media Buyer or similar role.
- Strong knowledge of social media platforms and advertising tools (e.g., Facebook Ads Manager, Google Ads, etc,..).
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Excellent communication and collaboration skills.
- Creative thinker with a passion for social media marketing.