The TBWA Health Collective is an agency that is positioned to Disrupt the world of consumer health. It is born out of TBWA’s bespoke operating system: Disruption.
The output of which is grounded by expertise from Healthcare, Wellness and technology.
It partners the best in creativity and innovation with science and health. It is the embodiment of a modern consumer health practice.
The opportunity for this agency is significant. As AI technologies, healthcare innovation and culture all continue to shape this space in extraordinary ways, The Health Collective will support and embolden the Disruptors of today and create the Disruptors of tomorrow.
Specifically the agency will need to capitalize on the tectonic shift away from treating illness to the pursuit of wellness.
What has brought the agency to its position today, will not define its future. The agency needs to Disrupt itself and in doing so, the category of consumer healthcare.
“It is time to Disrupt health care and usher in health creation”. This will be the rallying cry for the agency that a HOS will champion.
To date the agency’s billings have fluctuated significantly. Today the HC has one very significant client: Moderna and a number of smaller clients. It also has a significant new business pipeline. The opportunity ahead is to grow the agency and the team from the humble starting point it is at today.
The TBWA Health Collective is a dynamic agency ready to shake up the world of consumer health. Built on TBWA’s unique approach, Disruption, we bring together Healthcare, Wellness, and Technology expertise to drive powerful change. Our team combines creativity and innovation with science and health, embodying what it means to be a truly modern consumer health agency.
The Health Collective is stepping into a world of opportunity. With advancements in AI, new healthcare innovations, and cultural shifts shaping the way we think about health, we're here to support today’s Disruptors and nurture those of tomorrow. Moving beyond simply treating illness, we're passionate about promoting holistic wellness. But we know that what brought us here won’t necessarily lead us forward, so we’re committed to continuously evolving—and transforming the consumer health space in the process.
“It’s time to Disrupt healthcare and usher in health creation” is our rallying cry. And leading the charge will be our Head of Strategy (HOS), who will help shape and drive this bold vision.
Today, The Health Collective has a solid foundation with a major client in Moderna, along with several smaller clients and an exciting new business pipeline. The opportunity now is to grow this foundation into a thriving, impactful agency that makes a lasting difference in consumer health.
Responsibilities
Strategic Leadership and Talent Attraction:
Develop and lead the agency’s strategic vision.
Turn this vision into an executable plan alongside the Executive Leadership Team.
Build a pipeline of excellent talent to bring into the agency.
Work alongside project management and other department heads to resource the agency appropriately and provide the right conditions and processes that they will need to be successful.
Creative Alchemy and Orchestration:
Spark and nurture ambitious, original ideas from simple, inspiring briefs.
Shape idea behaviors to create distinctive experiences across multiple channels, contexts, and cultures.
Collaboration and Innovation:
Evangelize collaboration with creatives, strategy, connections, innovators, clients, and leadership.
Build and mentor a top-tier strategy department that leverages and collaborates intentionally with the experts in the agency; Data, Culture, Brand, Innovation and Connections strategy.
Client Engagement:
Develop and maintain excellent relationships with clients.
Act as a trusted business partner.
Nurture a culture that is focused on effectiveness and impact.
Create scope for the agency by building relationships within client organizations and positioning the agency to solve bigger problems.
Mentorship:
Mentor and inspire your team and other members of the agency.
Foster a vibrant, inclusive creative culture.
Implement agency-wide strategies in partnership with the Executive Leadership Team (ELT).
Business Development:
Lead and win pitches, demonstrating decisiveness and effectiveness both backstage and onstage.
Bring an informed perspective on the agency’s positioning, communications, offerings, product, and vision.
Represent the agency externally at speaking opportunities.
Organizational Culture:
Contribute to creating a values-based agency.
Build an equitable and inclusive environment.
Champion the application of tools and processes within the agency.
Care about the employee experience.
Desired skills and experience
Proven Track Record:
Demonstrated success in leading strategy within an advertising or creative agency.
Experience with consumer health, technology, and cultural trends.
Strategic Thinker:
Deep understanding of brand strategy, consumer insight, effectiveness and data-driven decision-making.
Creative Catalyst:
Ability to generate and nurture innovative ideas that are both ambitious and aligned with client needs.
Effective Communicator:
Excellent communication and presentation skills, capable of commanding respect in high-stakes meetings.
Strong interpersonal skills for building relationships internally and externally.
Collaborative Leader:
Experience leading cross-functional teams and fostering collaboration among diverse stakeholders.
Mentorship:
Passion for mentoring and developing talent within the strategy department.
Client-Focused:
Ability to build and maintain strong client relationships, acting as a trusted advisor.
All hires must be located in or willing to relocate to New York to work from our offices hybrid three days a week.
The annual salary range for this role is $250,000 - $300,000 and may vary depending on the candidate’s experience. Other compensation includes relocation costs, if applicable. Benefits for this role include health/vision/dental insurance, 401(k), stock purchase, vacation, sick and personal days, Also, you will be eligible (approximately thirty days after you commence employment) to participate in all disability, life, travel insurance plans and programs, retirement plans subject to the terms and conditions of such benefit plans. Please don’t let our posted ranges keep you from exploring this or any other exciting opportunities within TBWA.
