Description
Position at Wavemaker
PURPOSE
The purpose of this document is to help prospective team members better understand the role and responsibilities with the position of Strategy Manager at OpenDoor, WPP’s bespoke global operating model for Amazon.
ABOUT WPP & OPENDOOR
At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology.
Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon.
OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.
The unique OpenDoor partnership model is built to deliver next level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production.
OpenDoor’s values are built from Amazon’s own 16 Leadership Principles, and WPP’s core values of Open, Optimistic and Extraordinary. Together, when WPP’s Creative Transformation meets Amazon’s next-level customer centricity, our people come together to challenge and impact what’s done today and build a better future.
By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.
ABOUT THE ROLE
We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Strategy Manager. This is a Full-time position based in Singapore. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI.
RESPONSIBILITIES
- Conduct market research on media consumption patterns for different markets and audiences.
- Take high-level communications tasks and identify how a brand should behave in differently
- Concept and develop culturally-relevant connection ideas that live in media environments
- Help write go-to-market strategies for the launch of communication campaigns utilizing a variety of channels, targeting tactics, partners, and data providers
- Build out a connections framework for a category across all levels of a decision journey
- Mine client, purchase journey and consumer data to uncover insights and inform decision-making
- Help prepare and deliver presentations to clients with your media findings and recommendations
- Aid in educating clients and internal stakeholders on media innovation trends and potential
QUALIFICATIONS
- 4 - 8 years of relevant experience
- Bachelor's degree in Marketing, Communications, or a related field
- A motivated and passionate media professional that strives to understand “why”
- Able to get things done, knows how to organize yourself and others
- Can strike up conversation with the clients and media and talk the talk
- Knows how to turn data and insights into a story
- Can see communications trends and solutions clearly
- Understand how tools and technology can help tell a story
- Keeps ahead of the industry news, knows what’s new and shiny in market
- The ability to work with data to develop insights and recommendations for clients
- A collaborative attitude and approach to solving problems
- A constant curiosity to challenge the status quo
BENEFITS OF OPENDOOR
- Unparalleled Access: Gain direct experience working with one of the world's most innovative and influential companies.
- Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon.
- Cutting-Edge Technology: Utilize industry-leading tools and platforms, including WPP Open.
- Data-Driven Environment: Develop your analytical skills and contribute to data-driven decision making.
- Global Impact: Be part of a team that is shaping the future of marketing on a global scale.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
