Company Overview
Cloudtech is a part of Consultadd group that has been transforming the tech landscape for over 13 years, with annual recurring revenue of $50 million and a valuation of $200 million. The portfolio also includes Hyperflex, Knowcloud, Techtrust, and Public Services. Embracing Generative AI, we are committed to building our future around cutting-edge technology, products, and services.
About Marketing Manager
Greenfield role where you get to re:build the future of Cloudtech. Laying the foundation of the New-Age Marketing stack for the company. Think of how Microsoft reinvented itself after Satya Nadela, or Spotify launching original content. You are able to draw inspiration from the best product and bring to a service first company.
Marketing Manager is not just responsible for getting inbound business, but makes our sales team empowered to solve the toughest problems for our Customers. Reporting directly to the CEO. But tightly coupled to Sales, Partnership and Delivery leadership in designing integrated GTM programs, closely working with AWS Partner Marketing teams.
The two most important goals are generate new business and be top of the mind of our customers and strategic partners.
Role & Responsibilities
- Collaborate with Sales and Delivery leaders to define target customers, messaging, positioning, and market for our products and services.
- Work closely with relevant AWS Virtual Partner Marketing Manager (VPMM) to emphasize commercial partner overlap for the go-to-market, coordinate co-marketing and co-selling motions, and use of market development funds (MDF).
- Develop and implement comprehensive marketing plans across various channels (digital, social media, content, etc.), We exist to help companies solve their most pressing business challenges using AWS.
- 2024 is All about GenAI, Your role will be key to our marketing to gain new customers, and adapt to the constantly changing landscape of IT Consulting.
- Daily, Weekly, Quarterly, and Annual plans to Strategize, Execute, gather feedback rinse<>repeat.
- Request and manage budget needed to hit campaign/initiative goals: request, modelling, reporting, pacing.
- Manage and optimize marketing campaigns, continuously measuring and analyzing performance metrics, campaigns are mostly unpaid but open to doing paid media based on results.
- Identify new marketing opportunities and experiment with innovative tactics to reach target audiences.
- Strategize and oversee the development of educational and engaging content, including blog posts, videos, newsletters, social media posts, presentations, talking points, promotional copy, and case studies, as applicable.
- Stay up-to-date with industry trends, best practices, and emerging marketing technologies.
Requirements
- Bachelor's or Master's degree in Marketing or a related field from a reputable institution like MICA.ac.in.
- 4-6 years of experience in marketing, preferably in a fast-paced, startup-like environment.
- Strong analytical and data-driven mindset with the ability to interpret and act on marketing metrics.
- Excellent written and verbal communication skills.
- Proficiency in marketing automation tools and analytics platforms.
- Proven track record of executing successful marketing campaigns and driving measurable results.
- Creativity and ability to think outside the box to develop innovative marketing strategies.
- Passion for the company's products and a deep understanding of the target market.
- Passion to learn new technology.
Why Join Cloudtech?
- Be part of an innovative team working on AI-driven Marketing strategies and cutting-edge technology.
- Work directly with CEO, Senior VPs and top tier team of leaders from FAANG.
- Gain global exposure while building a career from India, with an opportunity to make a significant impact.
- Fast-track career progression with opportunities for leadership.
Our Culture
At Cloudtech, we value innovation, creativity, and collaboration. We thrive in dynamic environments and are committed to exceeding goals and fostering a culture of learning. We are particularly interested in fresh talent from across India who can bring new ideas to the table.
Compensation and Benefits
- Competitive salary
- Promotion opportunities within the first year, with potential travel to the US/Canada by year two.
- Lead a team in 3-4 years, depending on performance.
If you thrive in a dynamic, entrepreneurial environment and are excited about driving growth through strategic marketing initiatives, we want to hear from you. Apply now and join our team!