Company Description
Founded in 2000, the community is a global creative agency driven by culture, curiosity, and, as our name indicates, community. With a global workforce that includes 30+ nationalities, and a global presence, including offices in Miami, Buenos Aires, Mexico City, New York, and San Francisco, the community understands the increasingly diverse and dynamic world we live in. The agency’s mission is to build community, for brands, with the right ideas.
OverviewThe Senior Connections Strategist plays an important role within the planning team and the agency. Their role is to not only help support the execution of digital programs but also provide ongoing strategic counsel to their account and creative partners in an effort to address the client's short and long term business goals. They will work closely with multi-functional teams, including brand strategy, and they should constantly be developing relevant social insights to help the team identify areas of growth/opportunity/improvement for the business. They should play a very visible role with the appropriate client partners and provide support to the connections team, as well as account and creative teams.
Responsibilities· Create and lead campaign social briefs by providing clear direction, inspiration, and education to creative teams
· Diving deep into our clients’ CRM, loyalty and CRM lifecycle strategies to understand:
· Competitive landscapes and whitespace opportunities
· Strategies and tactics to build deeper relationships with customers
· Opportunities to evolve existing programs to deliver exceptional experiences
· Provide social recommendations as part of broader, cross-channel campaigns
· Assist in developing social playbooks and POVs to guide agency teams and clients based on emerging trends and changes on social
· Forming collaborative relationships with other agency capabilities, partner agency teams and other stakeholders as necessary
Qualifications· 5-7 years of digital or social strategy experience in an advertising creative agency (or similar role)
· Knowledge of research tools, including Helixa, Infegy, Crimson Hexagon or similar tools.
· Strong analytical thinker with excellent emotional intelligence, and great problem solver
· Excellent communication (written and verbal) skills with the ability to relate to clients, teammates and external business partners.
· Excellent time management skills, ability to work with a wide range of people, and flexibility while remaining detail oriented.
· Must be proficient in MS Office, Google Docs and Keynote
· A willingness to travel when needed
Additional InformationOur Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
