Our Story
Introduced in 2006, Madewell is a premium denim brand for men and women. Beautiful construction, the world’s finest fabrics and an original approach to design—we don’t spare any details. No one makes denim like we do, but we don’t stop there. The perfect tee, the most versatile shoe, an essential leather bag—if it came from us, it’s made well.
Beyond our impeccably designed products, we're committed to making a difference. At Madewell we believe in being better when it comes to sustainability. We’re committed to exploring new ways to protect our planet and its people—and that means thinking about how our clothes are made from start to finish. Our story is just unfolding and there’s so much more to come. Join us at Madewell.
Our dedication to Diversity, Equity, Belonging & Sustainability has been celebrated with industry recognition, reflecting our commitment to fostering an inclusive and sustainable workplace.
TITLE
Digital Marketing Associate
REPORTS TO
Manager, Digital Marketing
LOCATION
New York / 225
Job Description
Madewell is looking for a highly motivated Digital Marketing Associate who will play a pivotal role in the growth of the brand’s digital advertising programs, including but not limited to Paid Social, Paid Search, and Display. This person will work closely with internal partners across brand marketing, creative and ecommerce operations as well as external agency partners to ensure all projects are briefed, delivered, executed and measured to help drive the growth of the business. The ideal candidate will be highly organized, a problem solver and a clear communicator. This role reports to the Digital Marketing Manager.
RESPONSIBILITIES
- Maintain Digital Marketing calendar and update as needed as it relates to promotions, marketing launches, key placements, etc. for Paid Social, Paid Search and Programmatic channels
- Lead paid media content briefs in close partnership with the Creative team as it relates to seasonal product launches, promotions and nimble content opportunities
- Oversee ad creative approvals, delivery, trafficking and QA via existing workflow to ensure assets are delivered on time to appropriate partners
- Help build out campaign presentations for key stakeholders with ability to compile information from various sources (internal, agency, platform partners) to recap performance and key takeaways
- Create weekly, monthly and quarterly reports on creative and tactical performance to identify opportunities to optimize future content deliverables
- Partner with cross-functionals, including Influencer, Site Merchandising, and Operations teams, on day-to-day support for paid media execution across social & search platforms
- Help facilitate testing new creative messaging, formats and ad units with Creative and agency teams
- Act as the key point of contact for advertising platform best practices and competitive landscaping
- Streamline existing workflow for efficiency, accuracy and relevancy
QUALIFICATIONS
- 2+ years of experience in paid social, paid search or growth marketing
- Previous experience at an agency or at a retail DTC brand a plus
- Proficient in Excel (basic functions such as VLOOKUP, pivot tables, etc)
- Comfortable using web analytics tools (ie. GA4)
- Proficient in digital advertising platforms (ie. Meta Ads Manager, Google Ads Manager) to support day to day optimizations and reporting
- Extremely detail-oriented, organized and skilled in time management
- Proven ability to proactively and autonomously manage projects
- Demonstrated ability to work in a collaborative environment and align to changing business needs
We welcome you to apply, even if you don't check all the boxes. Our passion is scouting life-long learners who are driven by curiosity, and who feel connected to our brands and share our desire to make an impact. We’re always seeking bright new talent who leverage their unique experiences to discover, grow and evolve with our teams.
Benefits + Perks
- Health & Well-being - Eligible associates and family members receive medical, dental, prescription and vision insurance, family planning (fertility, adoption & surrogacy support), fitness discounts, medical travel and more.
- Associate Discount - We love our products just as much as you do! That’s why we offer a great associate discount across all of our brands (J.Crew, J.Crew Factory, and Madewell).
- Flex Fridays - In addition to our hybrid work model, we also close our office at 1:00 PM every Friday year-round.
- Community Impact - We support the communities where we live and work through our philanthropic efforts and the J.Crew Cares Program.
- Winter Break - In addition to our PTO package, J.Crew Group offers a winter break at the end of December to eligible full-time associates at the Home Office to provide time to refresh and recharge.
Note: Availability of these benefits and perks may be subject to work location & employment type and may have certain eligibility requirements.
Salary Range
$64,200.00 - $77,000.00
At J.Crew Group (JCG) we aim to pay competitively for our company’s size and industry. The base salary offered will take into account internal equity and may vary depending on the candidate’s geographic region of work premises, job-related knowledge, skills, and experience among other factors. The base salary is just one component of J.Crew Group’s competitive total rewards strategy that also includes the opportunity for bonus, competitive benefits and perks.
One of our core focuses here at JCG is creating a community and culture that builds belonging. We are deeply committed to our Diversity, Equity and Inclusion efforts, and we warmly welcome job applicants of all backgrounds.
JCG is proud to affirmatively provide equal opportunity to all associates and qualified applicants without regard to race, color, religion, national origin or citizenship, age, sex, marital status, ancestry, legally protected physical or mental disability, veteran status, gender identity, sexual orientation or any other basis protected under applicable law.
