Description
Position at GroupM Nexus
GroupM Nexus brings together 9,000 practitioners globally across ad ops, addressable content & TV, AI, commerce, programmatic, search and social, among others, to deliver transformational outcomes across digital channels and platforms and create exciting new career paths for our people. GroupM Nexus is the world's largest performance engine that integrates paid, owned, and earned to deliver true business outcomes for our clients.
OVERVIEW:
Consider joining our leadership team as Performance Investment Lead - Group Director, Performance in US for one of our leading clients, NovoNordisk, at GroupM’s award winning agency, Wavemaker.
In this high impact role, you will lead in setting forth a unifying cross-channel performance vision for the NovoNordisk DTC business, while working in close partnership with our sister agency CMI to drive a holistic vison for DTC and HCP to grow the holistic NovoNordisk business.
You will lead the NovoNordisk DTC Programmatic business and be the voice of the DTC focused Search and Social. This role will be closely interfacing with the NovoNordisk client team and the integrated agency team, responsible for leading and driving key meetings and workstreams to inform, shape and implement performance strategy and solutions for the benefit of NovoNordisk. This includes addressability, future proofing identity solutions in partnership with our Data Analytics team and driving partnership deals with our investment team. You will also be a key contributor to sharing thought leadership tailored to the business, to ensure NovoNordisk’s is well positioned to industry changes and new offerings.
In this role, you will have direct oversight of the Programmatic team and will lead cross functional workstreams in collaboration with other teams such as Strategy, Planning, Data analytics and other key emerging areas. While not accountable or responsible directly, this role will also liaise with the Search and Social teams at CMI, our sister agency to ensure the strategies are aligned and drive growth through an established roadmap. Pharma experience is preferred but not mandatory.
This role will proactively adapt and integrate our performance capabilities to increase the quality of outputs, and ultimately help elevate our digital product in the industry on behalf of the client teams. This role will also be responsible for partnering with the GroupM operations and product leaders with the goal of accelerating tech-enablement of our processes, whether through automation that shifts our people’s time to higher value work, or optimization solutions that deliver superior outcomes.
As a senior leader on the Performance team, the role is a key people leader that defines and oversees team development, creation and adoption of processes that amplify performance execution, and identifying opportunities for team training and career growth programs for integrated, ‘T-shaped’ experts. You will have direct involvement in strengthening the culture of our central Wavemaker & broader GroupM organization. This role will embody the spirit of the craft by serving as ‘player-coach’ for both current teams and new business pursuits alike, capable of representing the best of platform services and products.
YOUR IMPACT:
- We need you to showcase your technical knowledge of Performance channels including Paid Search, Paid Social, and Programmatic, to elevate the cross functional expertise of our product, delivery & quality.
- Elevate role of our channel experts and group with? omni-channel leadership.
- Help define and create a growing, world-class performance organization.
- Have material impact on the US & Global business by leveraging our teams of channel experts and market leading media clout into a differentiated, industry leading performance practice.
- Participation & engagement in the development and deployment of performance focused products and tools.
- High frequency of executive interactions with some of the largest, most important clients.
- High level of interaction with regional and global agency executive leaders as well as high exposure to every level within the organization.
YOUR QUALIFICATIONS:
- Pharma experience is preferred, but not mandatory
- Minimum of 10 years of work experience in a relevant field
- Experience leading large performance or acquisition teams
- Experience across multiple biddable platforms (Search, Social, Programmatic)
- Comfortable translating complex data into simple and relevant strategic insights
- Affinity with the idea of making advertising work better for people.
- Understanding and familiarity of media investment, ad tech and larger agency ecosystem
Life at GroupMOur passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. GroupM employees can tap into the global GroupM & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and T&Pm, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. Discover more at www.groupm.com. GroupM provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability. GroupM is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with GroupM, please send an e-mail to GroupM Leave Administration at Leave.Administration@groupm.com or call (212) 297-8507 and let us know the nature of your request and your contact information.
The base salary for this position at the time of this posting may range from $125,000 to $295,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us for more details.
