This role is open to residents of Canada.
About Our Client:
Our client is an innovative and fast-growing digital marketing agency dedicated to driving revenue growth for large-scale home improvement companies across North America. By bridging the gap in digital lead generation, they’ve become trusted partners to over 50 industry leaders in the U.S. and Canada, delivering measurable, outcome-driven results.
The Role:
We’re looking for an experienced and detail-oriented Senior Full Stack WordPress Developer to lead the design, development, and maintenance of high-performance landing pages and microsites. This role requires technical expertise in WordPress development, a strong understanding of user experience, and a passion for creating impactful digital solutions. As the Senior Full Stack WordPress Developer, you will own the entire development process, ensuring the delivery of optimized, user-friendly, and data-driven landing pages that align with marketing goals.
Core Responsibilities:
Development & Design
- Lead the development of WordPress landing pages and microsites using Advanced Custom Fields Pro (ACF Pro) and Contact Form 7 for seamless data capture.
- Design engaging landing pages that drive leads, leveraging insights from the Paid Search team and previous successful campaigns.
- Ensure all landing pages adhere to Google best practices, including title tags, URL structure, meta descriptions, heading structure, content visualization, page speed, usability, and UTM tracking.
Technical Implementation
- Set up and maintain the hosting environment on GoDaddy for staging sites, ensuring all site files are added and organized effectively.
- Manage CDM-hosted domain DNS records and ensure proper configuration.
- Implement and manage website security best practices, including SSL validation, malware monitoring, and security plugin configuration.
- Support custom API integrations between systems (CRM, Call Tracking, GA4, Active Prospect, etc.).
Maintenance & Optimization
- Conduct ongoing maintenance and quality assurance of WordPress backend, including plugins, theme files, and pages.
- Implement A/B and multivariable conversion rate optimization (CRO) tests in collaboration with the Paid Search team.
- Ensure landing pages are fully responsive and functional on both desktop and mobile devices.
- Document standardized development processes (SOPs) for efficient workflows and troubleshooting.
Collaboration & Communication
- Work closely with the PPC team to address changes, updates, and new developments for landing pages via Asana and Slack.
- Collaborate with cross-functional teams to ensure cohesive design and development efforts align with broader marketing objectives.
Required Qualifications:
- 5+ years of experience in front-end and back-end WordPress development; agency experience preferred.
- Advanced expertise in WordPress development, website hosting, and responsive design principles.
- Strong proficiency in HTML, PHP, and JavaScript.
- Extensive experience with WordPress plugins, including ACF Pro, Contact Form 7, and Yoast.
- Proven ability to create clear and detailed documentation and SOPs for development processes.
- Preferred: Experience with Figma for design mockups.
- Must be based in Canada.
What We Offer:
- Competitive salary ($100K) with bonus opportunities (OTE $115K+).
- Fully remote work environment, with an optional office for in-person collaboration.
- 15 vacation days, plus 14 holidays and sick days.
- Comprehensive health and dental benefits.
- Company-provided MacBook and home office setup allowance.
- Work Abroad Policy—supporting flexible work environments to keep you inspired.
Additional Details:
- Full-time, permanent role.
- EST business hours.
- Remote-first position.
