Company DescriptionPHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful health media firsts for our clients, and to do it all with #phmlove.
OverviewAs the VP, Video Investment you will manage all investments across the full Video eco-system (Linear TV, FEP, VOD, OTT, Mobile, Connected TV, etc). You have the ability to see the opportunity to create new ways of working, learn more about the evolving digital and content influence, and help push boundaries for pharma in the Video space. You will report to the SVP, Head of Video Investment.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
ResponsibilitiesYour Impact:
- You will independently manage the Video Activation Process across multiple clients
- You will manage the daily workflow of campaigns across the video eco-system (linear TV, FEP, VOD, OTT, Mobile, Connected TV, Addressable), including proposal development, campaign activation and maintenance, and post-buy recaps
- You will lead the campaign execution for assigned client accounts
- You will review client deliverables for quality, ensuring that recommendations and work product are sound and viable
- You will help develop strategic proposals
- You will understand and communicate value proposition, technology, and processes as related to the growth of current and prospective agency accounts
- You will participate in forecasting exercises for senior management
- You will develop processes to ensure data integrity and implement across the agency
- You will maintain an understanding of the systems used such as MediaOcean/Prisma or other digital buying tools, Ad Servers/Verification, DSPs, Social Platforms, DMPs, and internal proprietary tools
- You will provide ideas and solutions for pain points/problems in processes; partner with internal and external teams to develop best practices, enhancements, and tools to improve these
- You will determine and activate how to deliver necessary data to teams for several reporting purposes
- You will build relationships across multiple internal teams and external teams
- You will maintain relationships with vendors to ensure trust with our buying partners
- You will cultivate a team-focused mentality across the larger Investment team
- You will work with New Business to help with pitch and plan development as it pertains to prospective clients
Qualifications- 10+ years National Video activation experience
- 4+ years managing external partner & client relationships
- 4+ years people management experienceOptional: HCP/DTC/Pharma experience
Additional InformationOur Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on encouraging belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides inclusive benefit programs and policies to support the evolving and diverse needs of our talent and allow every person to grow. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $133,000 - $181,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the qualifications of the applicant along with the requirements of the position, and we reserve the right to modify this pay range at any time. For this role, we will offer medical coverage, dental, vision, disability, 401k, and paid time off. We anticipate the application deadline for this job posting will be 11/13/2024.
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