Company DescriptionAbout Publicis Groupe Publicis Groupe Turkey operates with 14 agencies under its umbrella: Starcom, Zenith, Spark, Datawise, PMX, Performics, Publicis Istanbul, Leo Burnett, MSL, Digitas, Hypers Productions, Gelir Ortakları, Platform Next, Saatchi & Saatchi. Agencies are specialized in areas such as data, performance marketing, affiliate, e-commerce, content, production, media, advertising, and PR. Publicis Groupe Turkey includes almost 500 talents and is located in İstanbul.
OverviewIf you are excited for –
Opportunities to grow with Publicis Groupe that believes in Power of One. We will help you
partner with our clients across the globe in various industries
Diverse team & progressive work environment
A place where learning never stops. We ensure you get trained on multiple platforms and
domains which enables you to have cross functional experience within the organization
Empowering your ambitions through our dedicated Total Rewards Program, competitive pay
and benefits package
YOU are the one we’re looking forSomeone who truly understand what it takes to serve clients beyond expectations: crackone-off client
challenges. Develop insights. Spark breakthrough creative ideas.
ResponsibilitiesYour responsibilities as a Media Performance Group Head (Programmatic) –
Manage multichannel programmatic campaigns (desktop, mobile, and video) while troubleshooting
campaign delivery and performance issues
Conduct full analysis of campaign performance, optimizations, issues, etc.
Work with internal teams to provide clients with programmatic media recommendations and
optimization strategies that align with objectives
Traffic all creatives into platform and set up campaigns prior to launch date
Maintain knowledge of media technology buying platforms and analytic tools
Navigate through variety of third-party systems to complete monthly billing documentation
Analyze campaign performance and make strategic investment and tactical media optimizations
Provide clients with programmatic media recommendations and optimization strategies that align
with objectives
Deliver input on campaign goals, approaches, and methods to help establish success metrics and
KPI's
QualificationsYou will fit right in if you have –
Any graduate/B.E/B.Tech/MBA
6 to 8 years’ experience in Online media and Programmatic
Experience working on DSP platforms like DV360, TTD a must and MediaMath, Appnexus etc - will
be an added advantage
3+yrs of experience in team handling
Knowledge of Ad serving technologies, analytical tools like GA and Omniture
