Job Overview
This is a fully remote vacancy based out of the United States. You must have the right to work in the United States without the need for sponsorship.
About Realtime
At Realtime, we are rooted in an independent spirit and a relentless drive for results for our clients. From day one we've propelled our clients over media hurdles, tackling complex challenges head-on and delivered measurable impact. Our experts are platform masters with a record of shaping mindsets, amplifying presence, and igniting actions. Today, we add tech-powered solutions that provide unmatched speed, scale and precision.
Our Vision is to work with the world's leading brands and be a shining example of agency services combined with tech with an incredible roster of clients. We help clients achieve their goals. Our employees succeed and grow. We are Realtime.
Role Summary
As a Senior Programmatic Manager you will be responsible for managing and optimizing programmatic advertising campaigns across multiple channels and platforms, and communicating campaign successes to our clients.
You will also collaborate with our media buying teams across social & search to ensure campaigns are set up, tracked, and optimized for reporting and maximum performance. You will be passionate about performance, with a proven track record of success with programmatic campaigns, and a demonstrated ability to manage multiple accounts and projects simultaneously to meet key objectives and deadlines. You will Be Awesome - with strong experience working across multiple accounts, you will deliver the best of the best to your clients, ensuring strong rapports are fostered and maintained.
Key Responsibilities
- Manage client accounts on a day-to-day basis, providing weekly decks to update on performance reports, results and new tests/ strategies.
- Work with the wider client services team and vendors to create media plans to help accomplish campaign objectives.
- Maintain bulletproof organization of client spend, budgets, naming conventions, and account structure.
- Develop expertise in the use of Verizon Media DSP, The Trade Desk, Xandr Invest, and Google Marketing Platform to execute various buys.
- Drive new ideas and execution to improve performance of social campaigns including account structure, platform, bid strategy, ad format, targeting, demographics, keyword expansion, landing page optimisation.
- Execute tests, collect and analyze data, identify trends and insights to maximize performance.
- Collaborate with other marketing teams to create unified, cross-channel campaigns.
- Track, report and analyze website analytics and campaigns.
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Identify and present new opportunities/areas of growth that will help continue the development of the paid channels.
- Media planning, including advising on programmatic advertising strategies for verticals including mobile, connected tv, display, pre-roll, native, out of home, and audio ads.
- Manage programmatic campaigns across multiple channels and platforms (display, mobile, video, social, etc.) using our in-house buying tools.
- Monitor campaign performance and adjust bidding strategies and targeting to optimize results.
- Utilize media-buying tools including (but definitely not limited to) Apple Search Ads, The Trade Desk, Yahoo DSP, Xandr Invest, StackAdapt, DV360, Search Ads 360, Taboola, Moloco, and Google Campaign Manager.
- Identify areas for optimisation and recommend solutions to improve campaign performance.
- Keep up-to-date with industry trends, technology, and best practices.
Qualifications
- 4-5 + years of experience managing programmatic advertising campaigns
- Excellent analytical skills and ability to analyze and interpret data
- Very strong understanding & experience using Microsoft Excel, Google Sheets, and other data visualization tools.
- Strong communication and presentation skills, with the ability to work directly with clients, ask hard questions, and push yourself and the team to execute at the highest levels.
- Knowledge of programmatic advertising platforms, such as Apple Search Ads, The Trade Desk, Yahoo DSP, StackAdapt, DV360, Xandr Invest, Google Campaign Manager, etc…
- Understanding of digital advertising tracking and attribution technologies
- Experience with programmatic campaign optimization tactics such as bidding strategies, audience targeting, creative optimization, etc.
- Performance-marketing background, particularly in the direct-response, D2C, or e-commerce space.
Job Benefits
- People First Culture; in the last year we increased our staff happiness by 20%, we have a culture coordinator, team events, learning opportunities and training, company mid-year kick-off, individual awards, Class Pass, and much more.
- Private medical cover
- 20 days PTO + federal days off, plus 10 days sick leave
- We're a global company with international work and travel opportunities
- Digital learning opportunities – programmatic, Google, Influencer, SEO, Affiliate marketing to truly understand the full marketing mix, allowing you to go on and excel as a fully rounded digital leader
- Fast progression routes as the company continues to rapidly grow.
- An excellent and results-aligned bonus structure
- A fun, energetic, collaborative, dynamic work environment
Our Values
Our values are at the core of everything we do. As part of our team, you are expected not only to deliver results but also to embody and promote our values in your daily work. These values guide how we collaborate, innovate, and succeed together.
Always Curious
We are driven by a relentless pursuit of knowledge and discovery. Risk-taking and innovation are at our core; we explore uncharted territories. Learning from our experiences, we continuously push boundaries and aim high.
Performance Driven
We deliver precise, effective strategies tailored for our clients. Our focus is on data, science, and exploration to ensure high performance. We take ownership of our work, always seeking improvement and excellence.
Relentlessly Ambitious
We set high standards and push beyond what's expected. Clear, direct communication drives us to achieve outstanding results. Proactive and determined, we see tasks through to completion and beyond.
On the Front Foot
Our commitment to our goals is unwavering and proactive. We seize opportunities to optimize and enhance performance. Dependable and driven, we deliver on our promises and keep pushing forward.
Real and Authentic
We build genuine, lasting relationships with clients and colleagues. Transparency and honesty are fundamental; we communicate openly. We collaborate with integrity and respect, fostering a trustworthy environment.
Kind at Heart
We stand by our values of kindness, respect, and integrity in all interactions. Deep care for our team and clients, always ready to support and help. Generous with our time and resources, we are reliable and always available.
