Role Description
Location: Any Mindtree offices(Hybrid)
As a Salesforce Marketing Cloud and Salesforce CDP Developer, you will be responsible for:
- Develop and implement customized solutions using Salesforce Marketing Cloud to meet clients' marketing automation requirements.
- You will collaborate with cross-functional teams to design, develop, and deploy scalable and efficient solutions that enhance our clients' marketing capabilities.
- Experience with Salesforce Marketing Cloud applications, including Email Studio, Journey Builder, Automation Studio, Content Builder, and Mobile Studio.
- Design and build complex data models, data extensions, data extracts, and import/export activities.
- Develop and maintain AMPscript, SQL queries, and automation scripts to support data management and personalization needs.
- Implement marketing automation campaigns, including email marketing, SMS, push notifications, and social media integration.
- Implement Cloud Pages including gated content and preference centers.
- Responsible for designing, developing, and implementing solutions using Salesforce's Customer Data Platform - Data Cloud (CDP).
- The Salesforce CDP Developer should have a strong technical background in Salesforce development, data integration, and data modelling, customer profiling, along with a solid understanding of marketing and customer data concepts.
Skills
